News Brief

Lipton Gets Into The Dance

Lipton is teaming with Dance Central 3, a new game on Kinect for Xbox 360, through which consumers can be automatically entered for an entertainment room makeover.

Between now and April 30, consumers can log on to www.gameonpromo.com and enter codes to see if they’ve won an instant win prize, and enter the sweepstakes for one of four makeovers, which may include a Samsung 60-inch television, a Blu-ray home theater system, an Xbox 360 Kinect Bundle and “Dance Central 3” game.

"Lipton is thrilled to be joining the dance party by partnering with one of this year's hottest games on Kinect for Xbox 360," said Marc Hanson, director of Lipton, in a statement.  "This exciting sweepstakes allows us to share the fun and energy of 'Dance Central 3' with consumers and celebrate bringing family and friends together with the same refreshing spirit."

Tags: beverages, gaming
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