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Paddy Power Calls Creative Review
- Campaign, Monday, November 10, 2014 6:39 AM
Paddy Power, the controversial bookmaker, is reviewing its creative advertising account after three years working with Crispin Porter & Bogusky. The review is being managed by Oystercatchers, which is contacting agencies about the brief and drawing a shortlist. Chemistry meetings will take place before Christmas. The client will then give the three or four selected pitching agencies a break over the festive holidays. The pitch is expected to finish in February 2015.
