automotive

Ford Enlists Actress Sydney Sweeney For Contest

Ford Motor Co. is once again teaming up with actress and automotive enthusiast Sydney Sweeney, this time for a contest.

The winner will receive a custom-made 2024 Ford Mustang GT designed by Sweeney herself.

“The White Lotus” actress worked closely with the Ford team to design the vehicle, inspired by the 1965 Mustang, which is Brittany Blue. 

The contest aims to celebrate those who defy stereotypes to pursue their passions like Sweeney, according to the automaker. Consumers have until 11:50 p.m. ET on Feb. 7 to enter at Ford’s Instagram or TikTok pages. 

Ford, celebrating the 60th anniversary of the Ford Mustang this year, will assemble two custom Mustang cars -- one for Sweeney and one to be given to the contest winner.

The vehicle is a blend of retro and modern aesthetics, and incorporates Sweeney’s personal style through customized textures and other details, including a Robin’s Egg Blue exterior with a crushed glass clear coat and sleek 20-inch chrome rims, according to the automaker.

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Sweeney’s signature is emblazoned on the car’s engine. The Ford x Sydney Sweeney heart bolt emblem -- previously featured on clothing from the Ford x Sydney workwear collections -- is on the exterior side, the sill plate design, the dashboard, and embossed on the leather seats. Color-changing LED stars across the headliner were inspired by Sweeney’s love for nighttime drives.

Sweeney grew up in a family of mechanics in Spokane, Washington, and learned to drive on her great-grandfather’s Ford F-100. During the pandemic, she documented her restoration of a 1969 Ford Bronco on her TikTok channel, @Syd’s_Garage, which has over 7 million likes. 

Ford and Sweeney released a new workwear collection in November. This followed the first line of Ford x Sydney Sweeney apparel, which launched in March 2023. The workwear collection was well received, with some items selling out in under 36 hours and prompting a restock.   

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