TANYA GAZDIK
Senior reporter Tanya Gazdik covers automotive, financial services, travel, sports, and pets for MediaPost's "Marketing Daily." She is the chief programmer for MediaPost's Marketing: Automotive conferences and is the lead juror for MediaPost's annual Marketing: Automotive awards. She previously was the deputy editor of MediaPost, animal welfare reporter at "The (Toledo) Blade," Detroit bureau chief of "Adweek" and associate editor at "Ward's Automotive Reports" and "Ward's AutoWorld."Articles by Tanya All articles by Tanya
- Red Lobster Abruptly Closes Dozens Of Locations in
Marketing Daily - Top of the News on
05/14/2024
A look at the restaurant chain's website reveals 87 stores temporarily closed across 27 states, according to "USA Today."
- Genesis Expands Dealer Network in
Marketing Daily on
05/14/2024
In a nod toward traditional Korean culture, upon entering each facility, customers are welcomed as honored guests.
- Dating App Bumble Removes Anti-Celibacy Billboards in
Marketing Daily - Top of the News on
05/13/2024
Bumble's billboards discouraged celibacy. The backlash online was from women who feel the messaging delegitimizes women's freedom of choice.
- Stellantis CMO Inducted Into Advertising Hall of Fame in
Drive Time on
05/13/2024
Olivier Francois' "sizzle" reel features the likes of Bono, Bruce Springsteen and Will Ferrell, who have all appeared in Stellantis campaigns.
- Brand Loyalty Wanes, Sustainability Becomes Key Buying Factor in
Marketing Daily on
05/13/2024
Consumer loyalty is taking a backseat, with a staggering 82% of respondents open to switching automotive brands, according to Teads.
- Boy Scouts Rebrands To Scouting America in
Marketing Daily - Top of the News on
05/12/2024
"We are opening this up so that we say, really, 'Scouting is for everyone and we welcome you,'" Communications Director Gordon Shattles told CBS News.
- McDonald's Creates Franchisee-Funded Digital Marketing in
Marketing Daily - Top of the News on
05/09/2024
The company is recommending that franchisees invest in the fund using their existing marketing contribution, according to a memo obtained by CNBC.
- Cadillac Plays Up Racing Program, Return To Le Mans in
Marketing Daily on
05/09/2024
Tangent Vector produced a 90-minute documentary that follows the Cadillac Racing team's efforts to engineer, test and race a winning race car.
- Honda Plants 'Power of Dreams' Forest in
Marketing Daily on
05/08/2024
The initiative will increase the company's carbon sequestration efforts and serve as home for a diverse group of insects, animals, birds and plants.
- General Motors Kills Affordable Malibu Sedan in
Marketing Daily - Top of the News on
05/08/2024
Toyota, Honda and Hyundai still sell hundreds of thousands of sedans and compacts each year.
Comments by Tanya All comments by Tanya
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Hey again, no problem at all! I don't disagree with you -- I've been known to eat a bowl of Special K with a banana for dinner out of convenience more than poverty. I think my father invented the "fourth meal"... he would often end the day with a bowl of corn flakes. I only select TOTN items that have a good number of articles written about the subject. If you search for "cereal for dinner" you'll see what I mean. I think his comments just came off as insensitive given he's a high-salaried CEO.
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Jim, I'd say it's more than a "few." Just this one social post has 15,547 likes (and climbing) and 800 comments, most negative toward Kellogg's. https://www.instagram.com/p/C3tqSYANy81/?igsh=ZTc0eXVpbGZvYXZw
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Hey Jim, thanks for reading. It's in there: “It's landing really well," Pilnick said, showing that 25% of cereal consumption is outside of the "breakfast window" anyway, according to USA Today.
- Presidents Day More About Sales Than Reflection
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/18/2024)
Indeed, lol. :)
- Unlike MacArthur's Old Soldier, Jon Stewart Won't Fade Away
by
Adam Buckman
(TVBlog on
01/26/2024)
I haven't watched The Daily Show since he left. I liked Trevor Noah but it just wasn't as compelling. But I'll check out Stewart's return for sure. Smart of Comedy Central. Everyone has bills to pay, right?
- Test Drive: Hyundai Santa Fe Is For The Dogs
by
Tanya Gazdik
(Drive Time on
12/26/2023)
Hi Virginia, thanks for reading and for the comment. Checking how flat the rear seats fold is literally the first thing I do in every single model I test drive, so I'm with you! I'll keep searching and will keep you posted.
- Test Drive: Chevy Bolt EUV With Super Cruise Offers Value
by
Tanya Gazdik
(Drive Time on
04/24/2023)
I hear you. It bothered me more when the Bolt first came out. I think maybe I'm not as annoyed by it after driving it for a week and enjoying the heated seats and steering wheel, which I use a heck of a lot more than the power liftgate.
- VW Tests Batteries In Extreme Conditions
by
Tanya Gazdik
(Drive Time on
10/17/2022)
Tasha, what is your source on that information? It's incorrect. EVs are actually being driven more than ICE engines. Most EV makers are offering an 8 to 10 year warranty and there is no restriction on how many miles you can drive per year.
- Automotive TV Spending Up Nearly 38% In May
by
Tanya Gazdik
(Marketing Daily on
06/07/2022)
Yes, John is correct, national refers to U.S. Thanks for reading.
- Mobil 1 Motor Oil, Mattel Partner For Promotion
by
Tanya Gazdik
(Marketing Daily on
08/23/2021)
Right?! I was obsessd with this game as a kid. Glad to see the brand living on and doing inventive marketing.
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