- WashPo: Pubs Lose Big, Kaplan Anchors Ops
MediaDailyNews, Erik Sass - Friday, July 31, 2009
The latest quarterly revenue report from a major newspaper publisher turned o ...
- TiVo 'Pure' Ratings Show Ads Lose Significant Audience
MediaDailyNews, Erik Sass - Thursday, July 30, 2009
Analyzing data for May from its Stop-Watch ratings service, which tracks usa ...
- Mag Bag: RBI For Sale, Bonnier and Rodale Lose Execs
MediaDailyNews, Erik Sass - Thursday, July 30, 2009
Reed-Elsevier is putting most of the American magazines in its Reed Busine ...
- Ad Market Pummels MSLO, McGraw-Hill
MediaDailyNews, Erik Sass - Wednesday, July 29, 2009
Consumer magazine publishers continued to take a beating in the second quart ...
- Cut-Rate Analysis: Rate Cards vs. Actual Ad Revs
MediaDailyNews, Erik Sass - Wednesday, July 29, 2009
Everyone in the magazine business knows that behind closed doors, many b ...
- ABC Launches New Audit for Community Newspapers
MediaDailyNews, Erik Sass - Tuesday, July 28, 2009
The Audit Bureau of Circulations is planning to introduce a new auditi ...
- The Truth About Ad Nets: Profit Margins of 45% To 60%
Online Media Daily, Erik Sass - Tuesday, July 28, 2009
Big online ad networks have an average profit margin of 45%, accordi ...
- My Bad: Quote Misattributed to Dave Martin
Show Daily, Erik Sass - Wednesday, July 29, 2009
Whoops! The perils of live blogging: yesterday I wrote a post duri ...
- Declining Dollars: Belo, Media General Report Weak 2Q
MediaDailyNews, Erik Sass - Monday, July 27, 2009
Rounding out a quarter of very weak revenue figures for the newspap ...
- Nissan, SI Celebrate Heisman's 75th Birthday
MediaDailyNews, Erik Sass - Monday, July 27, 2009
Nissan is teaming up with Sports Illustrated to target college football fa ...
- how is advertising like Tetris?
Show Daily, Erik Sass - Tuesday, July 28, 2009
Wegerbauer just compared the art of dynamically serving banner ads to Tetri ...
- opt in fact or fiction?
Show Daily, Erik Sass - Tuesday, July 28, 2009
“Nobody’s going to opt in†to behavioral targeting, according to Ari Brand ...
- high hopes and small interfaces
Show Daily, Erik Sass - Tuesday, July 28, 2009
Bigger isn’t better when it comes to online display advertising, according ...
- sharing is nice, but...
Show Daily, Erik Sass - Tuesday, July 28, 2009
The panel just dismissed the idea that movie studios might be convinc ...
- what's the (ideal) frequency, Elizabeth?
Show Daily, Erik Sass - Tuesday, July 28, 2009
There is definitely such a thing as too much frequency, especially wh ...
- where do new dollars come from for premium publishers?
Show Daily, Erik Sass - Tuesday, July 28, 2009
Well the government prints them, like everyone else, silly! A little clos ...
- privacy: a grey area, with lines at once fine and blurry
Show Daily, Erik Sass - Tuesday, July 28, 2009
Everyone agreed that it’s the publisher’s responsibility to protect those parts ...
- why should premium publishers join a "race to zero"?
Show Daily, Erik Sass - Tuesday, July 28, 2009
As pricing becomes more transparent courtesy of ad exchanges, putting downward pressu ...
- Even MORE ad networks?
Show Daily, Erik Sass - Tuesday, July 28, 2009
“If they won’t use one, make them one, right?†quipped moderator Micha ...
- they're coming for the ad networks
Show Daily, Erik Sass - Tuesday, July 28, 2009
Two morning presentations (an address by Jordan Rohan and a panel discussi ...
- Harris: Advertisers Migrate From Print To Net
MediaDailyNews, Erik Sass - Friday, July 24, 2009
A recent poll from LinkedIn's Research Network and Harris Interactive found th ...
- Bad News: NYT Co. Revs Spiral Down 30%
MediaDailyNews, Erik Sass - Thursday, July 23, 2009
Completing a trifecta of bad news from three major newspaper publishers th ...
- Mag Bag: Affinity Plans Comprehensive Surveys
MediaDailyNews, Erik Sass - Thursday, July 23, 2009
Upping the ante in the magazine research game, Affinity Research is expandi ...
- JiWire Gets Nielsen Data
Digital Outsider, Erik Sass - Thursday, July 23, 2009
Another digital out-of-home video network is augmenting its audience targeting capability wi ...
- News Analysis: Iffy Recovery, Ad Blues
MediaDailyNews, Erik Sass - Wednesday, July 22, 2009
With the recession's second birthday coming up this November, exhausted Americans a ...
- Twitter and Revolution
MediaDailyNews, Erik Sass - Wednesday, July 22, 2009
Friday could be a big day for Iran, as Shi'ite custom cal ...
- Ad Bonus: Captivate Offers 30-Second Spots
MediaDailyNews, Erik Sass - Wednesday, July 22, 2009
In a move designed to give advertisers more flexibility and allow th ...
- McClatchy Ad Revenues Fall 30% In 2Q
MediaDailyNews, Erik Sass - Tuesday, July 21, 2009
More grim news for the newspaper business this week as McClatchy C ...
- Keeping Mobile: Meredith Corp. Buys Stake In Hyperfactory
MediaDailyNews, Erik Sass - Tuesday, July 21, 2009
Determined to continue transitioning to a multiplatform media company, Meredith Corp. h ...
- HBO Extends 'Entourage' Brand At W Hotels
Marketing Daily, Erik Sass - Monday, July 20, 2009
HBO and W Hotels are teaming up for an innovative promotion f ...