TANYA GAZDIK

Articles by Tanya All articles by Tanya

• Nissan's Top Marketer Shares Strategy in Marketing Daily on 09/18/2026
  

  Tiago Castro, who took over in January as senior vice president, U.S. marketing and sales, Nissan and Infiniti, discusses his game plan.

• Capri Sun Finally Makes A Grown-Up Pouch in Marketing Daily - Top of the News on 09/18/2026
  

  As generations of Capri Sun fans have grown up, one request has only gotten louder: bigger pouches.

• Snoopy Lovers Rejoice Over Starbucks, Macy's Tie-Ins in Marketing Daily - Top of the News on 09/17/2026
  

  The Starbucks glass cup is reselling for up to $200 on StockX, $249 on Mercari and $290 on eBay.

• Temptations Celebrates Shop Cats in Marketing Daily on 09/17/2026
  

  Cat lovers who aren't able to make it NYC can visit the virtual Temptations Cat Bodega online to play a digital scratch-off game.

• Automotive TV Spending Falls 15.4% In August in Marketing Daily on 09/16/2026
  

  "Sports remained a significant driver of automaker reach in August, with the WNBA in particular seeing notable year-over-year impression increases," says iSpot.tv's Stuart Schwartzapfel.

• NHL, DoorDash Partner In U.S., Canada in Marketing Daily on 09/17/2026
  

  The deal includes a broad set of marketing rights and NHL designations for DoorDash, including broadcast-visible branding during nationally televised games.

• Sydney Sweeney Criticized For Another Racy Ad in Marketing Daily - Top of the News on 09/15/2026
  

  Novig "is a company with not much market share, and so polarizing people is a reasonable strategy," says Joshua Lewis, a marketing professor at New York University's Stern School of Business.

• Ford Deepens Relationship With Carhartt in Marketing Daily on 09/15/2026
  

  The brands are leveraging their combined scale and resources to invest in and strengthen the communities where their customers live and work, says Carhartt's Ben Ewy.

• Lexus, Ambush Launch Culture Collective Tied To NYFW in Marketing Daily on 09/14/2026
  

  Limited quantities of the fashion collection will be available for purchase on ambushdesign.com beginning Sept. 18 at midnight EDT.

• Graeter's Ice Cream, Toyota Collaborate On 'Chip Wheels' in Marketing Daily on 09/13/2026
  

  Salted Caramel Chip Wheels were created to spotlight the 2026 Toyota Sienna's FridgeBox - available on the Platinum versions of the minivan.

Comments by Tanya All comments by Tanya

• New Relentlessly Sad Drama Typifies TV Content Today by Adam Buckman (TVBlog on 04/21/2026)
  

  Thanks for saving me from yet another dreary TV show. I had a similar "ugh" eaction to Big Mistakes but made myself watch two full episodes because I love Dan Levy and hoped it woud get better. Nope. Not so much depressing as just about of annoying screaming. And this is entertainment? 

• ICE Plans $100M Recruitment Campaign by Tanya Gazdik (Marketing Daily - Top of the News on 12/31/2025)
  

  Thanks for the comment Roger. I was able to run down that information from a November story and have updated my story accordignly. 

• Consumers Optimistic About EVs, Per BMW Group Survey by Tanya Gazdik (Marketing Daily on 06/12/2025)
  

  Hi Wynn, Thanks for reading! Research (from a multitude of sources) shows that most EV owners end up putting in a level 2 home charger. But even with simply a 120 volt household outlet, you could easily add 75 miles of range overnight.  Folks can do that even out of apartment or condo windows with extension cords.

• Automakers Drive Forward With Pride, LGBTQ+ Efforts by Tanya Gazdik (Marketing Daily on 06/11/2025)
  

  Hi again, Jeep has it posted as a Story on Instagram. If you go to their Insta page and click the Jeep profile logo, the post comes right up. Unfortunately there's no way for me to embed it in my story. But it is there! :)

• Automakers Drive Forward With Pride, LGBTQ+ Efforts by Tanya Gazdik (Marketing Daily on 06/11/2025)
  

  Hi Mike, thanks for catching that the link was old. I replaced it with the quote from Stellantis. They have not yet posted about it on Instagram this year, but maybe that's by design, given the current political climate. I have reached out to them again to ask about it.  

• The Whole US-Canada Thing, 'IMHO' by Gord Hotchkiss (Media Insider on 05/06/2025)
  

  Great column, Gord, and I share your pain. As a Detroiter, I'm back and forth across the border with Windsor, Ontario quite frequently and I have a lot of Canadian friends. Our common purpose is saving dogs from high-kill shelters in the southern U.S. and transporting them up to rescue groups in London, Toronto, Ottawa and other parts of Ontario. I crossed with great trepidation a few weeks ago but thankfully everyone in the commercial office (we pay taxes on the dogs -- they are considered "goods") and at my favorite fish and chips joint were very pleasant. I keep telling mysellf "this too shall pass," but it's distressing at the moment to see U.S. relationships with the rest of the world degrade overnight.  

• Jeep Wins The Super Bowl by Tanya Gazdik (Drive Time on 02/10/2025)
  

  Thanks for the feedback Bill, I appreciate it. 

• Report From Ukraine by Dave Morgan (Media Insider on 02/20/2025)
  

  Thank you Dave. As someone of Ukrainian heritage, I am distraught over Trump's lies. I am looking for ways to support the people. I'll be in touch with some questions. 

• Airbnb, Toyota, Planet Fitness Step Up To Help L.A. Fire Survivors by Tanya Gazdik (Marketing Daily on 01/09/2025)
  

  Thanks Laurie. It's been heartbreaking to watch the coverage. 

• Big Brands Backtrack, Fund Inauguration by Tanya Gazdik (Marketing Daily - Top of the News on 12/26/2024)
  

  Thanks for reading and thanks for your comment, Ronald. 

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