MAD London Editions for November 2016
- MAD London - Wednesday, Nov. 30, 2016
- Accenture Acquires UK Creative Shop Karmarama
- Group M Unifies Data Under (m)Platform Launch
- EU Court Ponders: What, Exactly, Is Uber?
- Havas Creates New Top Roles For Its 4 Largest Markets
- Sky Launches 'Quad Play' With Sky Mobile
- SEMPO Soon To Close State Of Search Survey, Reveals Early Findings
- Facebook Adds Instant Games To Messenger, News Feeds
- FMCGs Move Away From Discounting To Brand Building
- Social Media, Content Strategy, and Digital Advertising Become Social Media Marketing
- 'The Sun' Nearly Doubles Traffic After Dropping Paywall
- National Lottery Reveals Hackers Are Using Stolen Emails To Attempt Account Access
- The Inside Track On Accenture's Purchase Of Karmarama
- British Start-Up Pushes Privacy Boundaries With Photo Scanning Insights
- Google To Give Out 10,000 Scholarships To Android Developers
- Consultancies Are Coming For Your Lunch -- Their Secret Weapon? The CIO And CFO
- MAD London - Tuesday, Nov. 29, 2016
- Programmatic Will Grow Fastest Of All Channels And Dominate Display Next Year
- Welcome Voucher Codes Are 2.5x More Likely To Turn A 'Hi' Into A 'Buy'
- Mondelez Appoints Two Global ECommerce Leaders
- Media Trading Transparency: Where There's Smoke...
- Ofcom Insists On BT And Openreach Legal Separation
- Google Draws Support In Showdown Over 'Right To Be Forgotten'
- Havas Creates Group Chair Role To Align Creative And Media
- Versailles Of Belief
- New Social Media Football Site Takes On Facebook
- Google Hit With 1 Billion Takedown Requests In Last Year
- Amazon Combats Fake Feedback With Review Limits
- Spotify's Largest Campaign Ever Says Thanks To 'Weird' 2016
- Samsung Pay Service Delayed Until 2017
- BT's Secret Master Plan -- Delay Ofcom On Openreach Until The Future Is Mobile 5G
- Cyber Monday Sales To Hit $3.6 Billion, But Social Buzz Tumbles
- Report Reveals Google's Support For Hillary Clinton
- MAD London - Monday, Nov. 28, 2016
- Programmatic To Grow 31% In 2017, Ahead Of All Other Channels
- Diageo Backs Programmatic With New Hire
- Which Is Email's Secret Weapon For Boosting Engagement - A. Polls, B. Polls Or C. Polls?
- Dentsu Aegis Boosts E-Commerce Offering In Asia With Bluecom Acquisition
- Black Friday Fails To Deliver On The Hype
- 50.9 Billion Shopping Dollars To Change Hands This Week
- Black Friday Delivers Only Single-Digit Growth
- Scale, Standards Hold Key To Arrival Of Programmatic AR/VR Ads
- Understanding The Customer Beats Lowering Prices
- Three Urges Customers To Lobby Ofcom
- Privacy And Data: What Will The Future Hold?
- Snoopers' Charter To Push UK Down Press Freedom League
- Readers Prefer Sharing Positive Content
- Uber To Receive Landmark EU Ruling This Week
- UK Will Lag Behind In AI And Robotics, Experts Warn
- Hackers Broke Into EU Commission's Computers
- Ireland Is Investigating Yahoo's Massive Data Breach
- British Shoppers Call Out Black Friday's Charade
- MAD London - Friday, Nov. 25, 2016
- Fake Deals, Cannibalised Sales -- What Does Anyone Get From Black Friday?
- Facebookers 2.5 Times More Likely To Read Fake News, Millennials Least Prone
- Why Black Friday Is Central To Marketers' Christmas Plans
- Apple Marks Record 91% Share of Global Smartphone Profits
- 'Financial Times' Considers Acquisitions To Strengthen Digital Subscription Biz
- What Does The Autumn Statement Mean For Marketers?
- Dealing With All The isms: Can Advertising Lead The Way?
- Google Creates Branding Issue: Google Cast Vs. Chromecast
- Bletchley Park Goes From Code-Breaking To Cybersecurity
- Thinking Differently About Unified Measurement
- MEC Scoops BMW From Starcom
- Daily Mail Warns Shoppers Off E-Receipts
- MAD London - Wednesday, Nov. 23, 2016
- Drop The Metrics, Speak The Language Of Business -- FA CEO's Top Tips For Success
- 17 Agencies Form Diversity Network
- Facebook Accused Of Making Censorship Tool For China
- Native Ad Expert Calls On Industry To Help Google, Facebook Shut Down Fake News
- Nokia Set To Launch Smartphones Again
- Google Gifts Marketers With Distance, Location Metrics Based On Search Data
- 60% Have A Landline Just For Broadband
- BBC Looks To Dominate Christmas Again With Return Of Sherlock And Other Hits
- Heinz Baked Beans Can-Tapping Ad Banned
- Deliveroo Hack Sees Customers Charged For Food They Did Not Order
- Facebook Tests Real-Time Ads For Live Videos
- Intel Inside And Out
- Programmatic Media Buying Firm's Study Claims...Surprise, Surprise...Display Inventory Prices Will Rise 20% By 2018
- The Flailing Donald Trump
- MAD London - Tuesday, Nov. 22, 2016
- Mobile Campaign Data Quality Remains An Issue
- P&G Cutting Agency Roster In Half
- GDPR Is Definitely Coming -- Time To Prepare, Not Hide
- Nielsen Expands Digital Ad Ratings With Insight Service
- Adidas Takes M-Commerce inspiration From Uber
- As World Gets Smaller, So Do Ad Campaigns -- But Not Small Enough
- Online And Mobile Shopping See Seasonal Acceleration
- IBM Invests In UK Data Centres
- On-Target Versus Reach: The Digital World Needs Both To Succeed
- Why Agencies Are Struggling To Grasp Facebook's Role
- Mobile Search: Benefits From Driving Purchases Through Smartphones
- Should Agencies Pay To Be Pitched?
- Watch 'The Crown' To Escape Post-Election Woes
- UK Broadband To Get A Boost From The Chancellor
- Apple's Christmas Ad Sees Frankenstein's Monster Caroling
- Sorrell Was Right About Zero-Based Budgets, But Brands' Revenge Will Hurt Small More Than Large
- MAD London - Monday, Nov. 21, 2016
- Facebook Shifts Atlas, Focuses On Better Integrations, Metrics
- Facebook To Boost UK Head Count
- First Mobile-First Christmas Beckons For Email Marketing
- Apple Tops Amazon In Loyalty Survey
- Premier League Signs Massive Chinese Rights Deal
- The One Essential Skill You Need In The Facebook Era
- Lidl Lets Customers Tweet To Reduce Prices
- 2016 'All Stars' Unveiled
- Ad-Tech Stock Decline Coming? Fake News Snafus Don't Help
- McDonald's Teams Up With Blippar And Amazon For Festive Push
- Tesco Keeps Advertising Humble As Its Brand Recovers
- City University Bans Right-Wing Tabloids From Campus
- Women Gamers Take On E-Sports 'Sexism'
- Data Replacing Demographics Is Making FMCGs Sell Direct
- MAD London - Friday, Nov. 18, 2016
- Publicis Merges 2 Powerhouse Digital Brands To Form SapientRazorfish
- UK Startup Gets Google Funding To Flag Up Fake News
- New Mozilla Browser Blocks Tracking
- Google, Intel Partnership Will Do More Than Accelerate Cloud Adoption
- IAB's Rothenberg Says Stopping Fake News Takes Real Resolve
- UK Government To Strengthen Surveillance Powers
- ComScore: M-Commerce This Season's 'Make or Break' Factor
- Can Instagram Become A Shopping Channel?
- Moving Past The Echo Chamber Of Our Own Jargon
- Three Arrests In Three Data Breach
- Chatbots Rising
- 5 Trends For 2017
- Researchers Claim Couples Buy Brands To Annoy Each Other
- Gartner Sees Slipping Market Share For Samsung And Apple
- The Sun Is Fastest-Growing News Web Site, Mail Online Is Still On Top
- BBC Secures Wimbledon Until 2024
- DMA Estimates 19 Million Abandoned UK Email Addresses
- BT Warns UK Shoppers To Beware Of Amazon Fake Email Scam
- Transparency Now A Two-Way Street -- An Agency Is For Life, Not Just Christmas
- MAD London - Thursday, Nov. 17, 2016
- Facebook Admits To More Ad Measurement Problems
- Twitter Blocks 'Alt Right' Activists
- Advertisers Dump UK Newspapers For Anti-Immigrant Coverage
- Brands Cannot Recognize Their Omnichannel Customers, DMA Study Finds
- Creston To Be Bought By Isle Of Man Fund
- Email Marketing's Disconnect Between What It Thinks And What Consumers Do Laid Bare By Research
- Online Trust Alliance Calls On Ad Industry To Rethink Priorities, Avoid Ad Trust Crisis
- Amazon Expands Video Service With Clarkson's The Grand Tour Launch
- Coming Soon: The Creative War Room Of The Future
- ASA Vows To Ban 'Up To' In Broadband Ads
- Attack Of The Bad Ads
- #StopFundingHate Warns Brands Over Christmas Backlash
- The Evolving Holiday Wish List: How High-End Brands Have Crept To The Top
- How App Developers Can Avoid The Dreaded 'Uninstall'
- HTC Seeks Agency For Global Launch Next Year
- Outdoor Moves Beyond Awareness
- Media Tops The Email Performance Charts
- 62% of UK Consumers Have Abandoned an Email Address: DMA
- #BusterTheDog Is Number One For All The Right, And Wrong, Reasons
- MAD London - Wednesday, Nov. 16, 2016
- Snap Inc. Files For IPO
- Google Commits To Larger Post Brexit UK Headquarters
- Shopping Cart Abandonment Rates On Smartphones Hit 78%
- WPP, Spotify Forge Global Partnership
- WhatsApp Launches Video Calling
- Innovid, UK's Channel 4 Team Up On Interactive
- Pinterest Launches Lean-Back Mobile Viewing
- Amazon's Festive Campaign Stars A Vicar And Imam
- The Big Data Challenges Of The Internet Of Things
- Google And Facebook Block Ad Revenue From Fake News Sites
- Microsoft Bing Ads Launches Three-Tiered Partners Program
- Agency Of The Year Winners Revealed
- Twitter Allows Users To Mute The Trolls
- Children Exposed To Hate Online
- JWT Picks Up Global Digital Brief For Unilever's Lux
- Apple Considering Wearable Digital Glasses, Says Report
- Online Overtakes TV As Influencer Vloggers Open Up The Teen Market
