- Buick Talks Tech In New Campaign For EAssist
Marketing Daily, Karl Greenberg - Friday, September 30, 2011
Why should a car keep spinning its cam shaft and burning g ...
- Q&A: Lowe's Campaign Targets New DIY Attitudes
Marketing Daily, Sarah Mahoney - Friday, September 30, 2011
In addition to new advertising, the effort also includes the launch ...
- Diageo Launches International Campaign For Johnnie Walker
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 30, 2011
Johnnie Walker is launching a new marketing campaign in Brazil, Bulgaria, Greec ...
- Activision Endangers Profits For Ad Campaign
Gaming Insider, Josh Lovison - Friday, September 30, 2011
Interesting news this week. Mountain Dew and Doritos have partnered with Activisi ...
- Dance To It: Coke Searches For Campaign Star
MediaDailyNews, David Goetzl - Thursday, September 29, 2011
Coke is set to make an amateur dancer the star of ...
- Zeus Returns To Talk Up His Scion Release Series
Marketing Daily, Karl Greenberg - Thursday, September 29, 2011
The king of gods is back to show off his houses, h ...
- Sheets Debuts OOH Campaign on NCM Theaters
MediaDailyNews, - Wednesday, September 28, 2011
Sheets Energy Strips begins new cinema advertising campaign Sept. 30 with N ...
- Chrysler Rams Campaign Using Hispanic Outlets
MediaDailyNews, David Goetzl - Wednesday, September 28, 2011
As Hispanic-targeted media properties look to grab more dollars from the gener ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, September 28, 2011
Vagina monologues. Weird science. Let's launch! ...
- Credit Suisse Launches Global Ad Campaign
Marketing Daily, - Monday, September 26, 2011
Credit Suisse is launching a multi-media advertising campaign in key markets acro ...
- Credit Suisse Launches Global Ad Campaign
MediaDailyNews, - Monday, September 26, 2011
Credit Suisse is launching a multimedia advertising campaign in key markets acro ...
- Comcast Sells Local Spots Via Interactive Ad Campaigns
MediaDailyNews, David Goetzl - Monday, September 26, 2011
Comcast Spotlight, which sells local advertising for the cable operator, said ...
- Parsons The New School for Design Scores The Sounds Of The City
Creative Media Blog, Amy Corr - Monday, September 26, 2011
Hello darkness, my old friend. If I used sensors to listen ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, September 21, 2011
Strip to your SmartWool. Warm up those hands. Zombies. Let's launch! ...
- New Owners Prep Marketing For VO5
Marketing Daily, Sarah Mahoney - Monday, September 19, 2011
Alberto VO5's new owner says it will reposition the old haircare bran ...
- USAID, Ad Council Raise Awareness of East Africa Famine
MediaDailyNews, Erik Sass - Monday, September 19, 2011
With literally millions of people in the Horn of Africa threatened wi ...
- Get Your Game On: ALDO Shoes Sponsors Contest With 'A Lot of Sole'
Creative Media Blog, Amy Corr - Monday, September 19, 2011
Obsessed with shoes? Enjoy playing roulette and slot machines? ALDO Shoes launch ...
- L.L. Bean Rolls Out New Ad Campaign
Marketing Daily, Sarah Mahoney - Friday, September 16, 2011
In addition to underscoring the universally free shipping offer, it builds ...
- Birds Eye Aims To Shake Up Frozen Veggie Status Quo
Marketing Daily, Karlene Lukovitz - Friday, September 16, 2011
With the U.S. Department of Agriculture's new MyPlate icon driving home t ...
- Carhartt Launches 'Everyday Icon' Campaign
Marketing Daily, - Friday, September 16, 2011
Instead of using celebrity talent and models in its new campaign, Carhar ...
- Audi Shows America The Sordid Truth
Marketing Daily, Karl Greenberg - Thursday, September 15, 2011
Audi's new advertising campaign for the 2012 A6 sedan is showing ...
- Kaiser Permanente Ads Encourage Better Health
Marketing Daily, Tanya Gazdik - Thursday, September 15, 2011
Created by Warren, Mich.-based Campbell Ewald, the work is based on resear ...
- Cox Honors Latin Americans
Marketing Daily, - Thursday, September 15, 2011
Cox Communications is celebrating Hispanic Heritage Month by launching increased Hispanic-focused on-dema ...
- NFL Launches Campaign For Women's Accessories
Marketing Daily, - Thursday, September 15, 2011
The NFL is launching an ad campaign to tout its branded appar ...
- 'NYT' Launches Ad Lab Challenge
MediaDailyNews, - Thursday, September 15, 2011
The New York Times has launched a call for entries to t ...
- eBay Launches Campaign Touting Mobile
Online Media Daily, - Thursday, September 15, 2011
eBay is launching its first big marketing campaign that focuses on t ...
- Samsung Taps YouTube Star For Galaxy S II Push
Online Media Daily, Mark Walsh - Thursday, September 15, 2011
Samsung Mobile's decision to tap YouTube star FreddieW as part of i ...
- Visa NFL Campaign Will Culminate At Super Bowl XLVI
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 15, 2011
The 2011 NFL season is just one week old, but league partn ...
- Using Humor To Sell Water Conservation
Marketing Daily, Karlene Lukovitz - Tuesday, September 13, 2011
The "Wasting Water Is Weird" campaign, from Shelton Group in collaboration wi ...
- Court OKs Suit Over Toyota 'Prank' Campaign
Online Media Daily, Wendy Davis - Tuesday, September 13, 2011
A California appellate court has handed a defeat to Toyota and Saatc ...