- Jeep Hits The Deck For USA Hoops
Marketing Daily, Karl Greenberg - Wednesday, May 30, 2012
Jeep is using the sponsorship to tout its limited-edition version of t ...
- LG Focuses On Users In 3DTV Effort
Marketing Daily, Aaron Baar - Tuesday, May 29, 2012
In a new digital and print advertising campaign, LG Electronics USA us ...
- Breeders' Cup Launches Integrated Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 29, 2012
The campaign, via Conover Tuttle Pace, the Breeders' Cup AOR since 200 ...
- Hanes Trumpets Tagless Undies
Marketing Daily, Sarah Mahoney - Tuesday, May 29, 2012
A spokesperson for the company, which eliminated tags in its undershirts w ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, May 30, 2012
What if iconic movie lines were unscripted? Bend it like Beckham Let ...
- Connecticut's Push: 'Revolutionary' In Multiple Ways
Marketing Daily, Karlene Lukovitz - Tuesday, May 29, 2012
This year, the tourism industry has a new hero: Gov. Dannel ...
- Muse's Forceful Diversity Ad Will Air During 'Pitch'
Around the Net In Media, Phyllis Fine - Friday, May 25, 2012
In what's a spot-on, perfectly targeted media buy, "one of the mo ...
- Skinnygirl In 'Drink Like a Lady' Campaign
Marketing Daily, Karlene Lukovitz - Thursday, May 24, 2012
Women "know what they want...and the art of socializing should be ...
- Calif. Launches Mental Illness Social Media Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 24, 2012
The campaign aims to dispel the misconceptions many Californians have about peop ...
- Wieden + Kennedy Win Grand Efie For 'Detroit'
Around the Net In Media, Phyllis Fine - Thursday, May 24, 2012
Wieden + Kennedy won the Grand Effie for its “Imported from Detroit&rdqu ...
- MSN UK Promotes Original News Content Services
Around the Net In OMD Europe, Nina Lentini - Wednesday, May 23, 2012
Continuing with its reset strategy, the "Best of Now" campaign aims ...
- Humorous AAMCO Campaign Makes Engine Noises
Marketing Daily, Karl Greenberg - Wednesday, May 23, 2012
Says Jack Bachinsky, VP marketing: "We decided to extend ["We Hear You, ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, May 23, 2012
Would you give up anything for bacon? Gretzky cutout weathers a mov ...
- Honda, IndyCar, Mario Andretti ... And You?
Marketing Daily, Karl Greenberg - Tuesday, May 22, 2012
The company is tying a campaign about its racing mojo with t ...
- Nissan Altima Turning A Corner
Marketing Daily, Karl Greenberg - Tuesday, May 22, 2012
Jon Brancheau, VP marketing at Nissan's Franklin, Tenn.-based U.S. division, says t ...
- Azteca America Urges Hispanics To Vote
MediaDailyNews, Erik Sass - Monday, May 21, 2012
Azteca America and its parent company, Grupo Salinas, are partnering with Vo ...
- Point And Shop: QR-Coded Outdoor Campaign Helps Commuters Plan Dinner
Creative Media Blog, Amy Corr - Monday, May 21, 2012
Answering the age-old question of what's for dinner is an outdoor a ...
- Nestle Waters' Resource Promises 'Electrolytenment'
Marketing Daily, Karlene Lukovitz - Saturday, May 19, 2012
Resource's core target audience is women 35 to 45, typically married a ...
- Philadelphia Pulls Out The Stops For Art
Marketing Daily, Karl Greenberg - Saturday, May 19, 2012
Probably best known as a tourist destination for American history buffs, t ...
- Greenpeace Ad Banned (In UK)
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 17, 2012
The Advertising Standards Authority (ASA) ruled the environmental campaigners must ensure futu ...
- Skechers Settles Toning Shoe Claims to Tune of $40 Million
Around the Net In Media, Phyllis Fine - Thursday, May 17, 2012
Skechers has settled with the Federal Trade Commission, agreeing to pay ...
- Macy's Unfurls Brazilian Campaign
Marketing Daily, Sarah Mahoney - Wednesday, May 16, 2012
Macy's is taking the wraps off its "Brasil: A Magical Journey" wi ...
- Pepsi Not Afraid To Take Chances But Marketing Feels Unchanged
Video Critique, Larry Dobrow - Thursday, May 17, 2012
I'm not sure whether to be flattered or creeped out that Pepsi ...
- P&G Good As Gold With London
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 16, 2012
P&G has aligned with some 150 Olympic athletes and hopefuls worldwide encompassi ...
- AAMCO Launches 50th Anniversary TV Campaign
MediaDailyNews, Karl Greenberg - Tuesday, May 15, 2012
Transmission service chain AAMCO is launching an advertising campaign touting its 50 ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, May 16, 2012
Luck is everywhere. Audi spins a whale of a tale. Ketchup bottl ...
- BMW Touts Ultimate Service In Campaign
Marketing Daily, Karl Greenberg - Monday, May 14, 2012
The campaign shows fictive customers in humorous ads where they do n ...
- Ford Goes Further With Consideration
Marketing Daily, Karl Greenberg - Monday, May 14, 2012
There's been a lot of talk -- both positive and negative ...
- Mobile Mini Takes To TV
Marketing Daily, Aaron Baar - Monday, May 14, 2012
Taking advantage of the planning many consumers may be putting into packi ...
- Unilever, NBCU Mix 'Best Night' Campaign With TV, Online Video
MediaDailyNews, Wayne Friedman - Monday, May 14, 2012
Unilever will use some unusual input from consumers and NBCUniversal for ...