- Bali's 'Live Beautifully Daily' Launches
Marketing Daily, Sarah Mahoney - Wednesday, August 31, 2011
Bali Intimates is kicking off the latest in its efforts to li ...
- Chipotle Creates Sustainable Food Foundation, Film
Marketing Daily, Tanya Gazdik - Tuesday, August 30, 2011
The fast casual restaurant chain is also debuting a film that sho ...
- Emergen-C Launches Extension For Kids
Marketing Daily, Karl Greenberg - Tuesday, August 30, 2011
The company is timing the launch with the beginning new school ye ...
- Grassroots Effort Backs Sir Richard's Condoms
Marketing Daily, Karl Greenberg - Tuesday, August 30, 2011
The cause model for Sir Richard's condoms, which come in handkerchief-style pla ...
- BBH Barn Interns: First Sartalics, Now 'Social Tattoo'
Creative Media Blog, Amy Corr - Monday, August 29, 2011
Three weeks ago, I wrote about a trio of BBH Barn inter ...
- Danimals Offers Playground Makeovers
Marketing Daily, - Friday, August 26, 2011
The Dannon Company's kids' yogurt/smoothies brand, Danimals, has launched a "Rally f ...
- Marketers Dance Closer to 9/11 Anniversary
Marketing Daily, Sarah Mahoney - Thursday, August 25, 2011
As the 10th anniversary of 9/11 approaches, marketers like the Home Depo ...
- Subaru Bows Facebook Cause-Marketing Program
Marketing Daily, Karl Greenberg - Thursday, August 25, 2011
The program gives $250 for every new Subaru vehicle sold or leas ...
- Cause Marketing: Women Prefer Brands That Donate With Each Purchase
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 25, 2011
The Integer Group asked a panel of 1,200 Americans what would influen ...
- Goya Sponsors Concerts, Food Donations
Marketing Daily, - Wednesday, August 24, 2011
As part of its "Goya Gives" campaign, a series of initiatives develop ...
- Sears Contest Offers $250,000 In Gifts For Vets
Marketing Daily, - Wednesday, August 24, 2011
Sears says it will partner with Rebuilding Together for a new initiati ...
- Snapple, Maroon 5 Band Team on Tea
Marketing Daily, - Monday, August 22, 2011
Snapple has partnered with Grammy award-winning rock band Maroon 5 to laun ...
- Allstate Links With Radio Personality Tom Joyner
Marketing Daily, Tanya Gazdik - Wednesday, August 17, 2011
The Northbrook, Ill.-based insurance company will donate $10 to the foundation f ...
- Dick's Sporting Goods Backs Concussion Testing
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 15, 2011
Through a program it calls Protecting Athletes through Concussion Education, or PAC ...
- Sutter Home Wine Supports Breast Cancer Research
Marketing Daily, Tanya Gazdik - Friday, August 12, 2011
"Women are the largest demographic within our social media sites," Megan Steff ...
- Back To School, Back To Reality (Part I Of III)
Engage:Teens, Jeffrey K. Rohrs - Thursday, August 11, 2011
For marketers, the new, back-to-school realities present myriad challenges. In this three-pa ...
- Jimmy Dean, Hillshire Expand Social Media Outreach
Marketing Daily, Karlene Lukovitz - Tuesday, August 9, 2011
The brands, making their second appearance at the show, were diamond (highest-leve ...
- Levi's Latest 'Go Forth' Effort: Strictly Social
Marketing Daily, Sarah Mahoney - Tuesday, August 9, 2011
"Levi's Legacy" is a 60-second film from Wieden + Kennedy, intended ...
- Brand-Sponsored Water Conservation Effort Gets Weird
Marketing Daily, Karl Greenberg - Tuesday, August 9, 2011
The campaign, for which the Knoxville, Tenn.-based agency secured backing from t ...
- Viva Cause Marketing!
Marketing Daily, David Hessekiel - Tuesday, August 9, 2011
It can enhance business reputations, strengthen customer loyalty, attract, retain and motiva ...
- Honda Hits Road Again With 10th Annual Civic Tour
Marketing Daily, Karl Greenberg - Monday, August 8, 2011
Honda has been running the Honda Civic Tour for ten years. B ...
- For Breast Cancer, Nine West To Pay Models By The Mile
Marketing Daily, - Thursday, August 4, 2011
As part of its ongoing commitment to Fashion Targets Breast Cancer, Ni ...
- Tully's Coffee Helps Create Community Centers
Marketing Daily, Karlene Lukovitz - Monday, August 1, 2011
Tully's Coffee has teamed with Pomegranate Center on a "Taste of Communit ...