- Wyden Unveils Bill That Limits Data Caps
Online Media Daily, Wendy Davis - Thursday, December 20, 2012
A lawmaker on Thursday introduced a bill that would limit Internet servi ...
- JetBlue Official Airline Of Barclays Center
Marketing Daily, Karl Greenberg - Wednesday, December 19, 2012
JetBlue has signed on as the official domestic carrier for the Barcla ...
- Jeep Launches X Games Aspen Facebook Promo
Marketing Daily, Karl Greenberg - Wednesday, December 19, 2012
Chrysler's Jeep division will kick off the "Jeep X Games Avalanche Scrambl ...
- Social Initiatives In Business
Research Brief, Jack Loechner - Tuesday, December 18, 2012
According to a new study by IBM, middle management leaders are struggli ...
- ABC Scores With Upscale Viewers
MediaDailyNews, Wayne Friedman - Friday, December 14, 2012
When it comes to prime-time non-sports programming so far this season, A ...
- Accenture: Most Consumers Want Control Of Custom Deals
Online Media Daily, Laurie Sullivan - Friday, November 30, 2012
Misconceptions about personalization and privacy contributed to the slow start in onli ...
- Mobile Banking Adoption Grows
Marketing Daily, Tanya Gazdik - Thursday, November 29, 2012
Chase, Bank of America, and USAA are the top mobile banking provide ...
- Mintel Hires Auto Analyst
Marketing Daily, Karl Greenberg - Wednesday, November 28, 2012
Chicago-based market consultancy Mintel has hired a go-to guy for cars. Col ...
- Mars Wins NASCAR Marketing Award
Marketing Daily, Karl Greenberg - Monday, November 26, 2012
Mars gets the checkered flag for 2012 NASCAR Marketing Achievement Award. T ...
- Gift Card Spending To Top $28.8 Billion
Marketing Daily, Sarah Mahoney - Wednesday, November 14, 2012
Gift card spending is expected to reach $28.8 billion this year. T ...
- Is There A Prime Time For Mobile Shopping?
Online Media Daily, Mike Bloxham - Wednesday, November 14, 2012
One of the more recent behavioral phenomena to emerge as a consiste ...
- Consumers Likely To Encounter Sticker Shock
Marketing Daily, Tanya Gazdik - Tuesday, November 13, 2012
The American Customer Satisfaction Index's (ACSI) November report shows evidence of increas ...
- 'Breakout Brands' Connect With Customers
Marketing Daily, Tanya Gazdik - Sunday, November 4, 2012
Companies have to connect with their customers if they want to succe ...
- Lexus Ties Up Luxury Auto Deal With MSG
Marketing Daily, Karl Greenberg - Monday, October 29, 2012
Lexus is the second automaker to launch a partnership with The Madis ...
- Lexus LS: Locales, Lifestyle, Looks, Lickety-Split Performance
Marketing Daily, Karl Greenberg - Monday, October 29, 2012
The new campaign for the 2013 Lexus touts performance, exotic locales a ...
- What Obama-Romney Debates, Search Ads Have In Common
SearchBlog, Laurie Sullivan - Tuesday, October 23, 2012
Think of search ads this holiday season the same way you wou ...
- Strategic Analysis Of Multichannel Consumer Behavior
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 17, 2012
What is the role of the search engine in the purchase pa ...
- P&G: Consumer Insights, Engaged Marketing Critical To Future Success
MediaDailyNews, David Goetzl - Thursday, October 11, 2012
Procter & Gamble's top marketer said Thursday that the company needs ...
- Taking Media, Emotional Barometer: The Path To Purpose
MediaDailyNews, Mike Bloxham - Wednesday, October 10, 2012
Where people are and how they feel is just as important ...
- Oreo Daily Twist Takes Times Square
Marketing Daily, Karl Greenberg - Tuesday, October 2, 2012
Oreo's Daily Twist campaign takes over Times Square on Tuesday, with ...
- The Whole Story: Quick-Service Media
MediaDailyNews, Mike Bloxham - Thursday, September 27, 2012
The quick-service restaurant represents a break in behavior, rather than a poi ...
- Media Device Typefaces Can Reduce Driver Distraction
MediaDailyNews, Erik Sass - Tuesday, September 25, 2012
Safer, more accessible designs for in-car media devices could improve driver safet ...
- Publicis' Levy: 'Connected Consumer' Key, Digital Focus Is Intense
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
The future of marketing and communications will focus on the "always connect ...
- Somo's Sleight: Mobile Is Bigger Than Just M-Commerce - It's Affecting The Whole Customer Journey
Online Media Daily, Joe Mandese - Tuesday, September 18, 2012
LONDON - The retail implications of mobile media go far beyond so-call ...
- Users Increase Time On All Activities When Using Tablets, finds Mobext and Socialyse
Show Daily, Gina Lovett - Tuesday, September 18, 2012
MPG Contacts mobile and social media divisions, Mobext & Socialyse, share k ...
- The Cows Are Contented, The Customers Not So Much
Garfield at Large, Bob Garfield - Monday, September 17, 2012
As trust assumes an ever larger influence on purchasing decisions, brands ...
- Affiliate Network Ads4Dough Settles 'Fake News' Case
Online Media Daily, Wendy Davis - Thursday, September 13, 2012
Online affiliate network Ads4Dough will pay $1 million to settle charges th ...
- Mobile Viewers Three Times More Likely To Watch Product Videos, Buy Products
VidBlog, Daisy Whitney - Friday, September 14, 2012
When it comes to retail and commerce, mobile site visitors are thr ...
- Chevy Strikes Sparks With MTV
Marketing Daily, Karl Greenberg - Thursday, September 6, 2012
Chevrolet partnering with MTV to help get the word out about i ...
- La-Z-Boy Back With Brooke
Marketing Daily, Karl Greenberg - Friday, August 24, 2012
La-Z-Boy is back with Brooke Shields as part of its effort ...