That often-asked job interview question: "What is your five-year plan?"
Old SpiceAre Marketers Asking The Wrong Questions About Programmatic? Around the Net in Real-Time, Tobi Elkin - Thursday, June 30, 2016
Marketers today may be asking the wrong questions of programmatic, and ri ...
How Do You Solve The Real-Time Creative Conundrum? RTBlog, Tobi Elkin - Thursday, June 30, 2016
With so many different creative formats, including a plethora of video format ...
For BBDO And Mars, Award-Winning Creative Is A MarriageMAD, Larissa Faw - Tuesday, June 28, 2016
Great creative adds value to the company's bottom line, proclaimed Bruce McCol ...
NEW! Office Depot, Office Max Create Shark Week Campaign Using SharpiesOut to Launch, Amy Corr - Tuesday, June 28, 2016
There's a new Colonel in town for KFC. Live every week li ...
Samsung Electronics Australia Creates brainBAND ProjectOut to Launch, Amy Corr - Wednesday, June 29, 2016
Samsung Electronics Australia and Leo Burnett Sydney created the brainBAND Project, ...
Hagerty Classic Car Insurance Is For People Who Love CarsOut to Launch, Amy Corr - Wednesday, June 29, 2016
Hagerty Classic Car Insurance is "for people who love cars." A pa ...
Dairy Queen Launches S'Mores Oreo BlizzardOut to Launch, Amy Corr - Wednesday, June 29, 2016
Fans of Dairy Queen Blizzards have a new option for the summe ...
At Cannes, Ad Industry Confronts Rise Of FacebookAround the Net in Real-Time, Tobi Elkin - Tuesday, June 28, 2016
In his Mediator column, The New York Times' Jim Rutenberg says ...
Cannes Is No Longer An Ad Festival Online Spin, Maarten Albarda - Monday, June 27, 2016
Did you go to the Cannes Lions ad festival? Lucky you. ...
NEW! KFC Has A New Colonel For Its Extra-Crispy Chicken: George HamiltonOut to Launch, Amy Corr - Friday, June 24, 2016
George Hamilton is an extra-crispy human, so it makes complete sense th ...
Short-Term Thinking Threatens Creativity, IPA SaysAround the Net In MAD London, Sean Hargrave - Thursday, June 23, 2016
Shrinking marketing budgets and the use of short-term metrics to measure succe ...
How Data Is Transforming The Creative ProcessMAD, Larissa Faw - Wednesday, June 22, 2016
The eureka moment for any creative endeavor in the digital age ...
How Data Is Transforming The Creative ProcessMediaPost Live, Larissa Faw - Wednesday, June 22, 2016
The eureka moment for any creative endeavor in the digital age ...
Facebook Launches API Audience Insights At Cannes LionsAround the Net in Real-Time, Tobi Elkin - Wednesday, June 22, 2016
Facebook announced the launch of a new API called Audience Insights ...
Hegarty At Cannes: Great Ideas Can't Be 'Media Neutral'MAD, Gavin O'Malley - Tuesday, June 21, 2016
"We live in a world today where everything is fragmented, which ...
Havas Group, Atom Factory Form Creative Joint Venture, The SMASHD GroupMediaDailyNews, Laurie Sullivan - Tuesday, June 21, 2016
Havas Group and Atom Factory have formed a joint venture aimed ...
NEW! A Cavs Championship Was 'Worth The Wait' To Cleveland FansOut to Launch, Amy Corr - Monday, June 20, 2016
I'm not a basketball follower, but how can you not be hap ...
Bernstein-Rein Taps New Creative LeaderMAD, Larissa Faw - Friday, June 17, 2016
Industry veteran Lara Wyckoff is joining Bernstein-Rein (BR) as its first fema ...
NEW! Father Supports Son's Dreams In American Family Insurance Video. Have Tissues Ready.Out to Launch, Amy Corr - Friday, June 17, 2016
Break out the tissues before watching
this 2:30 video for
Americ ...MAD, Larissa Faw - Thursday, June 16, 2016
Grupo Gallegos is naming Dave Damman as the agency's new chief creati ...
Electrolux Calls NA Ad/Marketing ReviewMAD, Steve McClellan - Thursday, June 16, 2016
The review will include brand advertising, digital, media, public relations, CRM a ...
In The Wake of the Orlando Shooting, A Rallying Cry To Ad AgenciesMediapsssst, Richard Whitman - Sunday, June 12, 2016
Following Sunday's Orlando shooting, maybe the agency world should give some thoug ...
WPP, Omnicom To Vie For AT&T's $3 Billion Creative And Media Account MAD, Steve McClellan - Thursday, June 9, 2016
The telecommunications giant wants to consolidate U.S. creative and media duties wi ...
NEW! Trusting A Used Car Salesman Is Tough, According To SubwayOut to Launch, Amy Corr - Thursday, June 9, 2016
No matter how delicious Subway's chicken sans antibiotics may be, a us ...
Sainsbury's Is Considering Replacing AMV BBDOAround the Net In MAD London, Sean Hargrave - Thursday, June 9, 2016
Sainsbury's is in talks with a number of top creative agencies ...
Survey Shows Decline In Brands' Desire To Go 'In-House' Around the Net in Real-Time, Tobi Elkin - Wednesday, June 8, 2016
A poll by the trade group SoDA found that the number ...
NEW! State Farm Rebrands, Focuses On Positive Things In LifeOut to Launch, Amy Corr - Tuesday, June 7, 2016
A haircut that fights cancer. Virtual reality shows destruction in Syria. Let ...
OppenheimerFunds Launches Comical Investment AdsOut to Launch, Amy Corr - Wednesday, June 8, 2016
OppenheimerFunds launched a trio of 15-second ads that are part of i ...
Miller Lite Spelled Differently For A ReasonOut to Launch, Amy Corr - Wednesday, June 8, 2016
Miller Lite is "Spelled Different, Because It's Brewed Different." In a ...