- CSPI, Cities Launch Soda-Curbing Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, August 31, 2011
The Center for Science in the Public Interest, the public health departmen ...
- Good Health Rebrands As Precision Health Media
Online Media Daily, - Wednesday, August 31, 2011
Good Health has rebranded itself as Precision Health Media. The company delive ...
- Pharma Marketers, It's Time To Get Social
Marketing: Health, Greg Singh - Tuesday, August 30, 2011
Social channels represent an unprecedented marketing opportunity to build and foster custom ...
- Selling To The Working Mom Online
Marketing: Health, Angie Teates - Friday, August 26, 2011
Marketers tell us moms make the healthcare decisions at home, and th ...
- Oregon Blogger Sued For Writing About Local Doctor
PolicyBlog, Wendy Davis - Friday, August 26, 2011
Doctors like to accuse lawyers of being quick on the trigger wi ...
- Whole Foods Tests Wellness Clubs
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 25, 2011
If Whole Foods does it, expect a trend. The nation's largest natur ...
- Keep Them Interested: Developing A Successful Patient Retention Program
Marketing: Health, Neil Weisman - Tuesday, August 23, 2011
Finding patients to participate in clinical research studies is hard, but sometim ...
- News Flash: College Kids Have Poor Nutrition Habits
Marketing Daily, - Friday, August 19, 2011
Male college students eat only about five servings of fruits and vegetabl ...
- Burger King Dumps King To Focus On Freshness
Around the Net In Brand Marketing, Nina Lentini - Friday, August 19, 2011
The fast food giant is expected to announce today that it ...
- Searching For The GPS Of Healthcare
Marketing: Health, Prodeep Bose, Elizabeth Elfenbein - Friday, August 19, 2011
Today it's all about mobile. People are doing everything on their mobi ...
- Making Boring Sexy: Social Media And Healthcare
Marketing: Health, Michelle Latta - Tuesday, August 16, 2011
Working in healthcare can feel less than sexy at times. When ...
- Sutter Home Wine Supports Breast Cancer Research
Marketing Daily, Tanya Gazdik - Friday, August 12, 2011
"Women are the largest demographic within our social media sites," Megan Steff ...
- Whole Foods Opens Its First Wellness Club
Marketing Daily - Top of the News, Thom Forbes - Monday, August 15, 2011
"If you know what's good for you ... " is a phra ...
- 'Functional' Foods: Consumption Lags Awareness
Marketing Daily, Karlene Lukovitz - Thursday, August 11, 2011
While consumer awareness -- and sales -- of "functional" foods and beverag ...
- What's Next For Pharma Marketers? Asking The Right Questions
Marketing: Health, Michael Golub - Friday, August 12, 2011
Remember 1994? The World Series was cancelled because of a players strik ...
- Junk Food Still Bulk Of TV Ads Viewed By Kids
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
A new study says that while kids are seeing fewer sugary, fat ...
- Nestle Waters Launches 'Nature's Fix' Campaign
Marketing Daily, - Monday, August 8, 2011
Nestle Waters North America is launching a campaign aimed at persuading mo ...
- Content Creation: Where Pharma Social Media Goes To Die
Marketing: Health, Chris Iafolla - Tuesday, August 9, 2011
Congrats! You've decided to embark on a pharmaceutical social media odyssey. ...
- Gluten-free Hits Prime Time
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 8, 2011
Smart Balance, one of the major makers of heart-healthy food products, ...
- Functional Foods See Growing Awareness Refresh
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 8, 2011
Blogger Bob Vosburgh points out that a new poll from the 20 ...
- Give Your Healthy Living Marketing Message A Sporting Chance
Marketing: Health, Chad Capellman - Friday, August 5, 2011
I'm a fairly big sports fan. I used to be a sportswrit ...
- Sam's Club Offers Free Vision Screening
Marketing Daily, - Wednesday, August 3, 2011
Sam's Club says it plans to offer free vision screenings on Au ...
- Technology Will Save Healthcare
Marketing: Health, Thomas Minc - Tuesday, August 2, 2011
An aging population, the explosion of healthcare costs, the growing deficit ...