- Nick Stabilizes Losses, Disney Tops With Kids
MediaDailyNews, Wayne Friedman - Thursday, November 29, 2012
Although still losing ground, Nickelodeon narrowed its ratings declines in the k ...
- ComScore Debuts Cross-Platform Reporting System
Online Media Daily, Mark Walsh - Thursday, November 29, 2012
comScore has unveiled a beta version of its cross-platform measurement system offeri ...
- Election Coverage Ups Cable Nets, But ESPN Still No. 1
MediaDailyNews, Wayne Friedman - Wednesday, November 28, 2012
All cable news networks grew strongly in TV viewership in the mon ...
- History Tops In Basic Cable
MediaDailyNews, David Goetzl - Tuesday, November 27, 2012
The History Channel has particular appeal among DirecTV and Dish Network subscriber ...
- 'Football' Helps Kick NBC Into First Place
MediaDailyNews, Wayne Friedman - Friday, November 23, 2012
Many networks claim top results in various categories. NBC's "The Voice" a ...
- Marketers: Give Us More Digital For Ads
Marketing Daily, Karl Greenberg - Tuesday, November 20, 2012
Digital marketing shop Adform says research done during ad:tech New York, sugges ...
- Nielsen Boosts Sandy Toll To 8 Markets, Confirms National Ratings Were 'Overstated'
MediaDailyNews, Joe Mandese - Wednesday, November 21, 2012
Nielsen disclosed more about the magnitude of Superstorm Sandy on national a ...
- High Social Buzz Won't Save TV Shows
MediaDailyNews, Wayne Friedman - Tuesday, November 20, 2012
The most social buzzed-about new TV shows this year are the on ...
- Rentrak 'Big Data' Tracks Pre-Hurricane Sandy Stats
MediaDailyNews, Wayne Friedman - Monday, November 19, 2012
Rentrak, a growing TV measurement service, says viewing just before Hurricane San ...
- CBS Commandeers Thursday Night
MediaDailyNews, Wayne Friedman - Friday, November 16, 2012
CBS picked up the pace on a key November Thursday night, winni ...
- Sandy Weighs Heavily On Nielsen, Relies On 'Weighting' To Produce National TV Ratings
MediaDailyNews, Joe Mandese - Monday, November 19, 2012
On Oct. 29th, when Superstorm Sandy knocked more than 8 million househol ...
- Rebranding: ABC To Audited Media, Focus On Cross-Media Metrics
MediaDailyNews, Erik Sass - Thursday, November 15, 2012
The Audit Bureau of Circulations has adopted a new brand identity, t ...
- 'Voice' Sings For NBC, 'NCIS' Solid For CBS
MediaDailyNews, Wayne Friedman - Wednesday, November 14, 2012
NBC continues its Tuesday supremacy with "The Voice." ...
- Quantcast Unveils Self-Serve Platform: Enables Brands, Publishers To Define Real-Time Audience Segments
Online Media Daily, Joe Mandese - Thursday, November 15, 2012
Census-based online audience giant Quantcast is continuing to expand and diversify wi ...
- Given Ratings, C7 May Usurp C3 Model
MediaDailyNews, Wayne Friedman - Tuesday, November 13, 2012
Although advertisers don't pay for seven days of viewing, more top netwo ...
- Nielsen Faces 'S' Storm Over Sandy: Pulls NY DMA, Billions In Ad Guarantees At Stake
MediaDailyNews, Joe Mandese - Tuesday, November 13, 2012
While a small matter compared with the loss of life, homes a ...
- Nielsen Buys SocialGuide, Extends Social TV Data Reach
MediaDailyNews, Wayne Friedman - Monday, November 12, 2012
Nielsen has acquired SocialGuide, which provides real-time social TV data for ov ...
- 'Nashville' Gets Full-Season Order, Offers Multiple Revenue Outlets
MediaDailyNews, David Goetzl - Monday, November 12, 2012
ABC's "Nashville" was noted by Disney CEO Bob Iger last week ...
- Why "Influencers" Are So Misunderstood
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 12, 2012
What’s the problem with social media measurement? Writing in TechCrunch, Dr. Micha ...
- Nielsen Seeks Dismissal Of New Delhi TV $1 Bil Suit
MediaDailyNews, Steve McClellan - Friday, November 9, 2012
Ratings/research company Nielsen Co. has filed a motion with the New Yo ...
- Networks Give Orders To 9 New Shows So Far
MediaDailyNews, David Goetzl - Friday, November 9, 2012
More than half of the 17 new shows launched this fall ...
- CBS Bests Reality Shows
MediaDailyNews, Wayne Friedman - Friday, November 9, 2012
CBS resumed its winning ways on Thursday, leading all networks in t ...
- Rentrak Breaks More Ground With O&O Deal
TVBlog, David Goetzl - Wednesday, November 7, 2012
Rentrak issues a flurry of press releases. Its PR machine is prolifi ...