- Untangle Mobile Metrics To Track Campaigns
Online Media Daily, Mark Walsh - Friday, June 29, 2012
In the absence of standardized metrics, a new Forrester report outlines strategi ...
- Could Their Be a Microsoft, RIM Alliance?
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Friday, June 29, 2012
Will Microsoft get into the Blackberry business? Crazy as it sounds, su ...
- AOL Intros Cross-Platform Ad Strategy
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 29, 2012
AOL has extended its Pictela platform across multiple screens to allow bran ...
- Mobile Loyalty Among Us
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 29, 2012
At the BIA/Kelsey conference this week in San Francisco, three executives fr ...
- Responsive Design Will Save Mobile Advertising
Mobile Marketing Daily, Tom Limongello - Friday, June 29, 2012
Responsive design was a concept first floated in the early 2000s ...
- Google Chrome Hits iOS: Let The Cloud Skirmishes Begin
MoBlog, Steve Smith - Friday, June 29, 2012
Google Chrome on iOS is not a Safari killer, but its convenienc ...
- Tablets, More Content Power Mobile Video Growth
Online Media Daily, Mark Walsh - Thursday, June 28, 2012
The explosion of smartphones and tablets combined with a wider selection ...
- Tablets Change Shopping, Media Habits
Online Media Daily, Mark Walsh - Thursday, June 28, 2012
Mobile ad network InMobi and Mobext, the mobile marketing arm of Hav ...
- Patients Want EHealth And Personal Attention
Research Brief, Jack Loechner - Friday, June 29, 2012
According to the The Accenture Connected Health Pulse Survey, 2012, 90% ...
- Bone Of Contention: Publishers Charging For Each Hotlink In Tablet Ads
Around the Net In Media, Phyllis Fine - Thursday, June 28, 2012
Media buyers are complaining about extra fees magazine publishers are charging f ...
- O2 Wrkg 2 Fix Txt Msg Prblm
Around the Net In OMD Europe, Nina Lentini - Wednesday, June 27, 2012
A spokesman for the mobile network, which has more than 22 milli ...
- Deloitte: Smartphones Helping, Not Hurting, Retail Sales
Marketing Daily, Aaron Baar - Wednesday, June 27, 2012
People may be using their smartphones as a shopping tool in t ...
- Apple Rediscovers Its Own Post-PC Vision: Yes, The Podcast
Mobile Insider, Steve Smith - Thursday, June 28, 2012
With its new Podcasts app, Apple reminds us of the grand id ...
- Microsoft May Barely Break The 'Surface' With Upcoming Tablets
Mobile Marketing Daily, Steve Smith - Thursday, June 28, 2012
Microsoft faces an uphill battle grabbing market share from Apple iPad, sa ...
- Hands On: Google Launches Magazines Into A Newsstand Cloud
MoBlog, Steve Smith - Thursday, June 28, 2012
Google takes aim at the magazine industry's love affair with the iP ...
- IgnitionOne: Growth Slows For Paid-Search Spend
Online Media Daily, Laurie Sullivan - Wednesday, June 27, 2012
Marketers continue to allocate budgets to U.S. paid-search advertising campaigns, but grow ...
- AOL Brings Premium Ad Units To Mobile
Online Media Daily, Mark Walsh - Wednesday, June 27, 2012
Extending its Project Devil initiative to mobile devices, AOL Wednesday unveiled premi ...
- Marin, RevTrax Link Paid-Search Campaigns To In-Store Sales
Online Media Daily, Laurie Sullivan - Thursday, June 28, 2012
Marin Software has formed a partnership with RevTrax to connect online paid-sear ...
- Mobile Ad Volume Up, Pricing Dips
Online Media Daily, Mark Walsh - Thursday, June 28, 2012
Mobile advertising platform Smaato said ad volume increased 26% in the fir ...
- Post IPO, Analysts Differ On Facebook Ad Prospects
Online Media Daily, Mark Walsh - Wednesday, June 27, 2012
Many analysts are taking a wait-and-see approach to Facebook, initiating coverage wi ...
- Yahoo, Clear Channel Team On Online Radio
Raw, Mark Walsh - Thursday, June 28, 2012
On the heels of announcing a partnership with Spotify, Yahoo said Thursd ...
- Study: 1 in 5 Tablet Users Shopping Less In Stores
Raw, Mark Walsh - Thursday, June 28, 2012
Mobile ad network InMobi and Mobext, the mobile marketing arm of Hav ...
- New Staples App Ramps Up Mobile Strategy
Around the Net In OMD Europe, Nina Lentini - Tuesday, June 26, 2012
The iPhone application drives in-store traffic and captures online sales. The n ...
- Apple's IPhone Strategy Faces Tough Times
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, June 27, 2012
Just how successful is Apple’s iPhone? Since its debut nearly five yea ...
- Dollar General Offers T-Mobile 4G For $50
Marketing Daily, Sarah Mahoney - Tuesday, June 26, 2012
Dollar General says it will offer T-Mobile devices with 4G and ...
- D-lish: Digital Drives 6% of Dining Decisions
MoBlog, Steve Smith - Wednesday, June 27, 2012
Online marketing influences an increasing share of restaurant visits, and no dou ...
- Shazam's App To Expand Olympic TV Spots Into Social Media Experiences
Online Media Daily, Laurie Sullivan - Tuesday, June 26, 2012
The discovery media company Shazam will provide NBC Olympics, a division ...
- 55% Of Cell Users Access Mobile Web
Online Media Daily, Mark Walsh - Tuesday, June 26, 2012
When it comes to using mobile phones as the primary means ...
- Mobile Posse Raises $5 Million, Eyes Overseas Growth
Online Media Daily, Mark Walsh - Tuesday, June 26, 2012
Mobile Posse, which serves ads on the idle screens of cell phone ...
- Travora Media Unveils Mobile Ad Network
Online Media Daily, Mark Walsh - Wednesday, June 27, 2012
Travora Media, which operates a vertical network of more than 300 trav ...