- Google Unleashes Click-To-Call Mobile Search Ads
Online Media Daily, Laurie Sullivan - Thursday, January 28, 2010
Google released a mobile feature Thursday that allows advertisers to add ...
- PPC Beats Apple iPad?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 28, 2010
Tongue in cheek, Robert Brandy gives us five reasons why paid sear ...
- Yahoo's Earnings Highs And Lows
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 27, 2010
If you don't have the time to listen to the replay ...
- Finally! Yahoo Delivers PPC Tools
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 27, 2010
The Yahoo features that Amber has been waiting for have arrived. S ...
- Google Founders To Sell $5.5 Billion In Stock
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 25, 2010
In a Securities and Exchange Commissions filing revealed Friday, Google co-founders Serg ...
- How To Fine-Tune A Marketing Budget
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 22, 2010
Marketing budget allocations for various media channels are screwy at nearly eve ...
- Microsoft's Bing Serves Up Recipes Tied To Paid Search
Online Media Daily, Laurie Sullivan - Thursday, January 21, 2010
Advertisers may find a service launched by Bing Thursday is an opportuni ...
- Challenges For Advertisers Hidden In Google's Earnings Call
SearchBlog, Laurie Sullivan - Friday, January 22, 2010
Google's earnings call Thursday brought a few hidden challenges for marketers ...
- Odds On: Even If Google Leaves China, Expect AdSense Et Al To Stay
Online Media Daily, Laurie Sullivan - Wednesday, January 20, 2010
Google Advertising could remain in China even if google.cn exits. Piper Jaffr ...
- Bad Paid Ads Can Pollute Right Rail
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 20, 2010
The Pollution Effect is what happens when bad ads serve up wi ...
- How Google's Speeding Things Up Could Affect You
SearchBlog, Laurie Sullivan - Wednesday, January 20, 2010
Google's need for speed could begin to influence the transition to t ...
- Advanced Paid Search Campaign Tips
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 19, 2010
Brooks McMahon provides tips geared toward local paid search marketers looking f ...
- Google AdWords Users Twitition For Change
Online Media Daily, Laurie Sullivan - Monday, January 18, 2010
A paid search marketer who relies on Google AdWords has initiated ...
- SearchIgnite: 2009 Paid Search Slump, Good Chance For 2010 Growth
SearchBlog, Laurie Sullivan - Tuesday, January 19, 2010
If you have been increasing investments in U.S. paid search, you're n ...
- Google Continues To Take Search Budgets From Rivals
SearchBlog, Laurie Sullivan - Monday, January 18, 2010
Google continues to take incremental pieces of marketing budgets away from riva ...
- Yahoo Adds Import Campaign From Google AdWords Feature
Online Media Daily, Laurie Sullivan - Thursday, January 14, 2010
Yahoo is set to release two search advertising tools in Sponsored Sear ...
- Google Allegedly Overcharges Advertisers
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 14, 2010
Jeremy Kirk claims Google overcharge advertisers for "free clicks." The mishap ...
- Behind China's Search Engine Market
SearchBlog, Laurie Sullivan - Thursday, January 14, 2010
Mathew McDougall tells me it will become "disastrous" for American firms ...
- Covario Plans To Drop Netconcept Brand Name
Online Media Daily, Laurie Sullivan - Tuesday, January 12, 2010
Covario on Tuesday reported that it had acquired Netconcepts, based in Madiso ...
- France Considers 'Google Tax' From Web Ads
Online Media Daily, Laurie Sullivan - Friday, January 8, 2010
The French government has been considering a plan to tax Google, Yaho ...
- How Mobile Search And Display Ads Could Become Goldmine For Local Businesses
Online Media Daily, Laurie Sullivan - Thursday, January 7, 2010
Google has been testing the inclusion of click-to-call phone numbers in sear ...
- Yahoo Settles Trademark Infringement Case With American Airlines
Online Media Daily, Wendy Davis - Thursday, January 7, 2010
Yahoo has quietly settled a lawsuit by American Airlines about the alleg ...
- Analyzing Holiday PPC Strategies
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 7, 2010
It's time to determine whether your pre-holiday optimization strategy worked, so y ...
- How An SEO Or PPC Raises VC Funding
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 7, 2010
For companies focused on SEO or PPC and trying to raise ventu ...
- Don't Forget Analytics For PPC Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 6, 2010
Matt Umbro reminds PPC experts to consider other metrics, along with pa ...