First, many thanks to those of you who last week kindly provided me with the suggestions I needed to fix my DVR problem. In the coming weeks I will be pleading for similar help on things like reducing my tax burden, losing weight and addressing my work/life balance, on the off chance you can sort out the rest of my life.

Last week NBC announced, as had its broadcast cohort ABC weeks prior, that the network has struck a deal with cable operator Cox to make available ad-supported episodes of its prime-time shows ("30 Rock," "Friday Night Lights," "Las Vegas," "Life" and "Bionic Woman") through the cabler's video on demand section, under the moniker of "My Primetime," to digital cable subscribers in their Orange County and Palos Verdes, Calif. markets. As part of the carriage arrangement, the fast-forward functionality will be disabled.

I am at a loss at to why the cable industry, accompanied by the content community and advertising community, still have not managed to make the strides necessary to jump-start video-on-demand advertising as the primary source of revenue. Oh sure, there is some movement, but by comparison to other technology markets, I am watching a snail race.