- Quote Of The Day
Real-Time Daily, Joe Mandese - Thursday, February 21, 2013
"By following me on Twitter @lexfenwick, you'll hear about our achievements, wi ...
- The Origin Of The Specious: Which Algorithm Is Best?
RTBlog, Joe Mandese - Thursday, February 21, 2013
One of the reasons I wanted to edit RTM Daily and wri ...
- Aegis Taps Hobbs To Run Amnet In The U.K.
Around the Net in Real-Time, Joe Mandese - Saturday, February 16, 2013
Aegis Media has promoted Steve Hobbs managing director of its Amnet agen ...
- comScore: Programmatic Driving 'Smarter Advertising'
Around the Net in Real-Time, Joe Mandese - Saturday, February 16, 2013
Programmatic buying is contributing to "smarter advertising," according to comScore's just-released "Digit ...
- Is Programmatic Making People Irrelevant? (Answer: No)
Around the Net in Real-Time, Joe Mandese - Saturday, February 16, 2013
That's what Adotas' Mike Daly concludes in the second part of ...
- Beaumier Reveals Xaxis' Philosophy: Creating A Complete Audience Portrait
Around the Net in Real-Time, Joe Mandese - Saturday, February 16, 2013
The philosophy of WPP trading desk Xaxis is about gathering as mu ...
- Dentsu Acquisition Of Aegis Delayed One Month, Expected To Close March 28
MediaDailyNews, Joe Mandese - Monday, February 11, 2013
Due to a longer-than-anticipated antitrust review by China's regulatory body, Dentsu h ...
- Alphabird Acquires Volt, Will Bolt Video Onto Its Ad Platform
Online Media Daily, Joe Mandese - Sunday, February 17, 2013
San Francisco-based Alphabird has acquired Sydney, Australia-based video ad developer Volt Me ...
- New Mobile Multitasking Defined As 'Distraction Behavior'
Online Media Daily, Joe Mandese - Sunday, February 17, 2013
Kelly Jones, senior research manager at Microsoft Advertising, said Microsoft has brok ...
- AWNY Names Branigan Exec Director
Raw, Joe Mandese - Monday, February 18, 2013
Advertising Women of New York (AWNY) announced that digital marketing vet Ly ...
- 24/7 Media Epands Excellence Centers Into Spain
Real-Time Daily, Joe Mandese - Saturday, February 16, 2013
WPP Digital's 24/7 Media has expanded its global Service Centers of Excellen ...
- Alphabird Acquires Volt, Will Bolt Video Onto Its Ad Platform
Real-Time Daily, Joe Mandese - Saturday, February 16, 2013
San Francisco-based Alphabird has acquired Sydney, Australia-based video ad developer Volt Medi ...
- Real-Time, Even At Half-Time
RTBlog, Joe Mandese - Saturday, February 16, 2013
As far as media events go, there probably hasn't been one mo ...
- The British (Expletive Deleted)
Show Daily, Joe Mandese - Saturday, February 16, 2013
Mobile Insider Summit chair Steve Smith got his morning keynote conversation wi ...
- The Mail Treats Online News More Like A TV Network Than A Newspaper
Show Daily, Joe Mandese - Saturday, February 16, 2013
When the Mail Online Publisher Martin Clarke showed data on the dai ...
- Personalization Vs. Stumbling: What's The Right Mix?
Show Daily, Joe Mandese - Saturday, February 16, 2013
The next generation of online and mobile news publishing is going ...
- 'Distraction Behavior,' The New Multi-Tasking
Show Daily, Joe Mandese - Saturday, February 16, 2013
That's what Kelly Jones, senior research manager at Microsoft Advertising suggested ...
- You Read It Here First (And Most Likely, You Read It On Your Tablet, Not Your Smartphone)
Show Daily, Joe Mandese - Saturday, February 16, 2013
That's what Tamara Gaffney told Mobile Insider Summit attendees this morning. Gaffne ...
- I, Advertiser
Show Daily, Joe Mandese - Saturday, February 16, 2013
That's right, it's time to think like a robot. At least that ...
- Nielsen To Measure iPad Audiences This Year
Show Daily, Joe Mandese - Saturday, February 16, 2013
That's according to Sarah Calkin Ward, director-product leadership for advertising effectiveness ...
- Publicis Buys Remaining Equity Back From Dentsu, Ends 9-Year Alliance
Online Media Daily, Joe Mandese - Friday, February 15, 2013
One of the most unusual alliances between two of the advertising world ...
- RTB Can Also Mean 'Real-Time Branding'
Around the Net in Real-Time, Joe Mandese - Thursday, February 14, 2013
RTB is normally an acronym for real-time bidding popular among performance marketer ...
- PubMatic Chief Confirms Approach By Yahoo
Around the Net in Real-Time, Joe Mandese - Thursday, February 14, 2013
In an interview with Bloomberg TV, PubMatic CEO Rajeev Goel acknowledges th ...
- Publicis' Levy Dubs 2012 'Disappointing,' Warns 2013 Will Be 'Even More Difficult'
MediaDailyNews, Joe Mandese - Thursday, February 14, 2013
Reporting on what proved to be a "difficult, uncertain and disappointing" 201 ...
- Certain Nielsen Shareholders To Reap More Than $1 Billion In New Offering
MediaDailyNews, Joe Mandese - Thursday, February 14, 2013
Nielsen late Wednesday announced a secondary public offering of 35 million shar ...
- Private Marketplaces PMP Up The Real-Time Volume, CPMs Too
RTBlog, Joe Mandese - Thursday, February 14, 2013
By at least one measure -- the publishers utilizing PubMatic -- real-ti ...
- Tumblr Is Your Bedroom Wall, Virtually
Show Daily, Joe Mandese - Wednesday, February 13, 2013
That's more or less how Marshall Wright, head of social at spun ...
- Spotlight Is Hard To Find
Show Daily, Joe Mandese - Wednesday, February 13, 2013
As ironic as that might sound, it was an important point rais ...
- The New Math Of Publisher Content Social Sharing
Show Daily, Joe Mandese - Wednesday, February 13, 2013
It's a pretty big multiple, according to Brian Madden, Executive Director ...
- Social Media's Deep Ocean Exploration Connection (Who Knew?)
Show Daily, Joe Mandese - Wednesday, February 13, 2013
When Liz Shows was introduced for the last panel of the Soci ...