- 2013: The Year Of The Cloud
Real-Time Daily, Scott Ferber - Thursday, January 31, 2013
We have been through the year of the smartphone and the ye ...
- Guardian Inks Deal With NOWNESS.com
Around the Net In OMD Europe, Nina Lentini - Tuesday, January 29, 2013
Guardian news & Media has signed a multimedia partnership with lifestyle platfo ...
- Content Marketing, Targeting And Personalization, Mobile Optimization Top 3 Trends
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 25, 2013
Some 58% of marketers said a lack of analytic and optimization skil ...
- Netflix Focuses On Building Brand, New Disney Deal
MediaDailyNews, David Goetzl - Thursday, January 24, 2013
In a world where calling cable cord-cutting results in pleas to sta ...
- AP-Meltwater Dispute Could Threaten Search Engines
Online Media Daily, Wendy Davis - Thursday, January 24, 2013
The AP sued Meltwater for copyright infringement last year, alleging that t ...
- How Content Marketing Increases Leads
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 23, 2013
Adam Sutton looks at how one B2B company, Skytap, tailored content ...
- Macy's: Too Much Customization Through Data Gets Boring
Show Daily, Laurie Sullivan - Wednesday, January 23, 2013
Julie Bernard, Group VP, Consumer Centricity, Direct Marketing and Loyalty at Macy' ...
- Channel 4 In Content Deal With LoveFilm
Around the Net In OMD Europe, Nina Lentini - Monday, January 21, 2013
LoveFilm has agreed a new content deal with Channel 4 that wi ...
- Charmin App At Inauguration For The Desperate
Marketing Daily, Karl Greenberg - Friday, January 18, 2013
P&G's Charmin brand will take care of facility shortage at the Presidenti ...
- Restaurants Take To Fan-Submitted Content
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
The trend of creating ad campaigns from fan-submitted videos has spread ...
- Will Revenues Follow Tablets Into Mainstream?
Around the Net In OMD Europe, Nina Lentini - Wednesday, January 16, 2013
It was only in September that YouGov estimated there were fewer th ...
- Gracenote, Invidi Deal Ups Real-Time Ad For TV
MediaDailyNews, Wayne Friedman - Wednesday, January 16, 2013
Gracenote's recognition technology, combined with Invidi's advertising system, can allow advertisers ...
- Digital Advertisers: Content Marketing Is No. 1
Around the Net In OMD Europe, Nina Lentini - Tuesday, January 15, 2013
A table provided by business2community.com reveals that 39% of marketers are nami ...
- Outrider Canada Rebrands
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 16, 2013
Outrider Canada, the search marketing arm of GroupM Canada, rebranded as Cataly ...
- Red Lobster Launches First Spanish-Language Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, January 15, 2013
Taglined "Disfruta un Mar de Sabores" ("Enjoy a Sea of Flavors"), t ...
- Smosh Surpasses All YouTube Channels
Online Media Daily, Gavin O'Malley - Monday, January 14, 2013
Since its debut on YouTube in 2005, the wacky sketch-comedy brand Smo ...
- WPP Merges Forward Into Tenthavenue: Expands Content, OOH
MediaDailyNews, Steve McClellan - Thursday, January 10, 2013
WPP has merged its publishing content marketing agency Forward with Tenthavenue, whi ...
- T-Mobile Joins MLB For Marketing Program
Marketing Daily, Karl Greenberg - Wednesday, January 9, 2013
T-Mobile USA, Inc. and Major League Baseball (MLB) announced today at t ...
- Sprint Gets Title Sponsorship Of NASCAR Kickoff Event
Marketing Daily, Karl Greenberg - Monday, January 7, 2013
Sprint, in its 10th year as title sponsor of the NASCAR Spri ...
- Roku Strikes Program Deal With TWC, Fox
MediaDailyNews, Wayne Friedman - Monday, January 7, 2013
Roku, the streaming TV/video set-top-box maker -- and growing content provider ...
- What About Short Mobile Video Clips For Content Marketers?
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 7, 2013
Most consumers visit a brand's Web site first when looking for informati ...
- AARP Kicks Off YouTube Program
Marketing Daily, Karl Greenberg - Friday, January 4, 2013
AARP is kicking off new original programming for its recently redesigned YouTu ...