- Fram Partners With Deegan For Motorsports Deal
Marketing Daily, Karl Greenberg - Friday, November 30, 2012
Oil filter brand FRAM will partner with freestyle motocross rider Brian "T ...
- What If Your Entire Business Were Opt-In?
Online Spin, Kaila Colbin - Friday, November 30, 2012
For the past year, I've been involved with a new venture call ...
- Jaguar Film Touts New F-Type
Marketing Daily, Karl Greenberg - Wednesday, November 28, 2012
Jaguar is touting its F-Type with a short film featuring actor Dami ...
- 'CNN Heroes' Adds New Sponsors, Marketers
MediaDailyNews, Wayne Friedman - Wednesday, November 28, 2012
The annual "CNN Heroes: An All-Star Tribute" has signed up three n ...
- M&T Bank Offers Custom Check Cards
Marketing Daily, Tanya Gazdik - Tuesday, November 27, 2012
M&T Bank is offering customers the new option of custom check ca ...
- Land O'Lakes Launches Mobile Site
Marketing Daily, Karlene Lukovitz - Tuesday, November 27, 2012
Land O' Lakes has launched a mobile site designed to provide recipe ...
- Virgin America Offers Nerdbird For Cyber Monday
Marketing Daily, Tanya Gazdik - Monday, November 26, 2012
Virgin America is launching a series of Cyber Monday offerings for tech-forwa ...
- Tetley USA Aids Food Banks To Mark 175th Anniversary
Marketing Daily, Karlene Lukovitz - Tuesday, November 27, 2012
To celebrate its 175th anniversary, Tetley USA will donate supplies of i ...
- Vidyard Begins Integration With Eloqua
Online Media Daily, Fern Siegel - Monday, November 26, 2012
Vidyard has integrated its automated video marketing platform into Eloqua's marketing automati ...
- U.K. Marketers Rocket Digital Ad Budgets
Online Media Daily, Laurie Sullivan - Monday, November 26, 2012
U.K. marketers will increase spending by 14% to $8.8 billion for onli ...
- SMBs Increase Adoption Of Marketing Automation Tools
Online Media Daily, Laurie Sullivan - Wednesday, November 21, 2012
Small and medium-sized businesses (SMBs) have been slow to adopt process automati ...
- Friskies Awards Best Cat Video
Marketing Daily, Tanya Gazdik - Sunday, November 18, 2012
"The Friskies" award for best Internet cat video of 2012, as judg ...
- Imported Beer Rebounds In Customer Satisfaction
Marketing Daily, Tanya Gazdik - Thursday, November 15, 2012
After sinking to its lowest U.S. consumer satisfaction levels in two yea ...
- National Brands Do Local Digital Marketing
Research Brief, Jack Loechner - Thursday, November 15, 2012
According to the findings of the "National Brand Use of Digital ...
- NatGeo: Second-Screen Tags, Aids Viewers, Marketers
MediaDailyNews, David Goetzl - Tuesday, November 13, 2012
National Geographic Channel will use technology from Yahoo's IntoNow to offer second-scre ...
- Coca-Cola Debuts Ambitious Corporate Site Revamp
Marketing Daily, Karlene Lukovitz - Monday, November 12, 2012
Coca-Cola's corporate Web site has been revamped to take a more engagin ...
- Study Shows How Clients Discover Agencies
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 9, 2012
Only 16% of people learn about new marketing and ad agencies v ...
- Pinterest Adds Privacy Settings
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 9, 2012
Pinterest added a feature called Secret Board that allows users to crea ...
- 7UP Sued Over Antioxidant Varieties
Marketing Daily, Karlene Lukovitz - Thursday, November 8, 2012
The Center for Science in the Public Interest, on behalf of ...
- Frozen Foods Industry Pumps Up Marketing
Marketing Daily, Karlene Lukovitz - Thursday, November 8, 2012
The National Frozen & Refrigerated Foods Association (NFRA) has hired Edelman ...
- Consumers' And Marketers' Response To Digital And Traditional Advertising
Research Brief, Jack Loechner - Friday, November 9, 2012
New research from Adobe Systems Incorporated, The State of Online Advertising, expos ...
- SapientNitro Posts 11% Q3 Revenue Gain, Buys Second Story
Online Media Daily, Steve McClellan - Wednesday, November 7, 2012
Marketing services and consulting company Sapient reported a 10% revenue gain ...
- Russell Brands Partners With Australian Baseball
Marketing Daily, Karl Greenberg - Tuesday, November 6, 2012
Russell Brands, LLC, has signed on as the Australian Baseball League (AB ...
- Trademob Raises $15M Round
Online Media Daily, Mark Walsh - Wednesday, November 7, 2012
App marketing platform Trademob has raised $15 million in a second-round fundi ...
- Can Salesforce Or Oracle Win The Marketing Stack?
Online Spin, Cory Treffiletti - Wednesday, November 7, 2012
Can a traditional enterprise technology company really talk to a CMO? Th ...
- Obama Beats Romney In Online Political Ad Spend
Online Media Daily, Laurie Sullivan - Monday, November 5, 2012
Barack Obama consistently spent more money for online advertising, compared with Mi ...
- Big Velti Client Is T-Mobile
Online Media Daily, Mark Walsh - Monday, November 5, 2012
In September, mobile marketing firm Velti announced closing its largest-ever deal ...
- United Airlines Doubles Matching Sandy Donations
Marketing Daily, Tanya Gazdik - Thursday, November 1, 2012
United Airlines announced that the United Airlines Foundation has doubled the amou ...
- NPR Taps Carrasco As CMO, Mayor SVP, Strategy
MediaDailyNews, Fern Siegel - Thursday, November 1, 2012
Emma Carrasco will become NPR's Chief Marketing Officer. ...
- Hurricane Sandy Impacts Online Marketing, Mobile Budgets
Online Media Daily, Laurie Sullivan - Thursday, November 1, 2012
Several days after Hurricane Sandy tore up the Atlantic Coast, some sear ...