- Acura Flies Like An Eagle To Sundance
Marketing Daily, Karl Greenberg - Wednesday, December 26, 2012
Honda North America might be in the midst of checking out n ...
- McDonald's Flavor Battle Unveils Finalists
Marketing Daily, Tanya Gazdik - Tuesday, December 25, 2012
McDonald's has announced the finalists in its Flavor Battle, a national di ...
- Showtime's Biggest Ever Free Preview Campaign
MediaDailyNews, Wayne Friedman - Thursday, December 20, 2012
Looking to rev up its marketing for the new year, Showtime wi ...
- Jeep Launches X Games Aspen Facebook Promo
Marketing Daily, Karl Greenberg - Wednesday, December 19, 2012
Chrysler's Jeep division will kick off the "Jeep X Games Avalanche Scrambl ...
- Lenovo Offers Ultimate NFL Fan Dream
Marketing Daily, Aaron Baar - Saturday, December 15, 2012
To promote the contest, Lenovo partnered with FunnyorDie.com to create a seri ...
- Oreo Goes To Antarctica; Penguins Prep For Close-Ups
Marketing Daily, Karlene Lukovitz - Friday, December 14, 2012
Today, the iconic cookie brand is capping off a year's worth ...
- Fans Help Truvia Expand Dining Distribution
Marketing Daily, Karlene Lukovitz - Wednesday, December 12, 2012
The collaboration is enabling Truvia to reward early-adopter dining venues by featuri ...
- Before The 11th Hour, Stores Look To Boost Sales
Marketing Daily, Sarah Mahoney - Tuesday, December 11, 2012
The International Council of Shopping Centers reports that weekly retail sales slipp ...
- 'Financial Times' Offers Free Tablet With Subscription
MediaDailyNews, Erik Sass - Tuesday, December 11, 2012
For a limited time, 'The Financial Times' will give a free Nex ...
- Picks of the 25 Great Ideas That I Think Have Value
Show Daily, Stephanie Miller - Monday, December 10, 2012
Panelists -- all industry mavens -- offered 25 great email marketing idea ...
- Holland America Launches 'Sail & Save'
Marketing Daily, Tanya Gazdik - Thursday, December 6, 2012
Holland America Line is offering savings for consumers and sales support f ...
- YouTube Extends Reach Flying Virgin
Online Media Daily, Gavin O'Malley - Thursday, December 6, 2012
Expanding its reach upward, YouTube this week entered into a high-flying distributi ...
- Finally: Big Boxes Leverage Mobile, Social
Marketing Daily, Sarah Mahoney - Monday, December 3, 2012
"Whether it's Best Buy, Target, Walmart or Toys R Us, we're seei ...
- OneSpot Helps Promote Branded Content
Online Media Daily, Erik Sass - Tuesday, December 4, 2012
OneSpot is launching a new service that uses native advertising to dri ...
- M&T Bank Offers Custom Check Cards
Marketing Daily, Tanya Gazdik - Tuesday, November 27, 2012
M&T Bank is offering customers the new option of custom check ca ...
- Dunkin' Sweeps Leverages Twitter Profile Redesign
Marketing Daily, Karlene Lukovitz - Tuesday, November 27, 2012
Dunkin' Donuts has redesigned its Twitter brand profile -- and it's launch ...
- Virgin America Offers Nerdbird For Cyber Monday
Marketing Daily, Tanya Gazdik - Monday, November 26, 2012
Virgin America is launching a series of Cyber Monday offerings for tech-forwa ...
- Ben & Jerry's Turns Fans' Instagram Pix Into Ads
Marketing Daily, Karlene Lukovitz - Friday, November 16, 2012
The brand -- which currently has nearly 124,000 Instagram followers who "lik ...
- Friskies Awards Best Cat Video
Marketing Daily, Tanya Gazdik - Sunday, November 18, 2012
"The Friskies" award for best Internet cat video of 2012, as judg ...
- Deloitte: Mobile, Social To Star In Holiday Shopping
Marketing Daily, Sarah Mahoney - Monday, November 12, 2012
The study finds that the conversion rate for shoppers using a retailer ...
- Pizza Patron Runs Program With Pepsi
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 12, 2012
Pizza Patron is running a co-branded promotion, "Ponte La Diez" or "We ...
- Axe Sponsors Comedy Tour
Marketing Daily, Tanya Gazdik - Friday, November 9, 2012
Axw Hair has teamed up with young comedians to create the "Splitti ...
- OfficeMax Re-Ups With Black Friday Every Friday
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
OfficeMax says it will repeat its Black Friday Every Friday holiday promoti ...
- Retailers Fight Leaking Black Friday Ads
Around the Net In Brand Marketing, Karl Greenberg - Thursday, November 8, 2012
Retailers are failing to keep deal sites from running their Black Frid ...
- Chick-fil-A Lines Up Holiday Effort
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 7, 2012
Chick-fil-A is back with a wacky calendar, something the company does eve ...
- Sennheiser Gives Gamers Absolution
Marketing Daily, Aaron Baar - Monday, November 5, 2012
Lars Nielsen, Sennheiser Gaming's marketing and communications manager, tells Marketing Daily: "Naturall ...
- Innovation At 128,000 Feet
Online Media Daily, - Tuesday, November 6, 2012
Most remarkable about Felix Baumgartner's world record for free fall/skydiving: It w ...
- MGM Resorts Partners With Royal Caribbean
Marketing Daily, Tanya Gazdik - Wednesday, October 31, 2012
Royal Caribbean International and MGM Resorts International are partnering on a progr ...
- Beam Taps Doe-Anderson To Promote Loyalty Plan
MediaDailyNews, Steve McClellan - Wednesday, October 31, 2012
Louisville, Ky-based agency Doe-Anderson has been selected by spirits marketer Beam In ...
- The NBA Gets In Character With 'Hoop Troop'
Marketing Daily, Karl Greenberg - Tuesday, October 30, 2012
The new effort features five animated basketball-themed characters who will appear onli ...