- Industry Searches For Next Step In Premium Display Ads
Online Media Daily, Laurie Sullivan - Tuesday, July 24, 2012
Social feeds in premium display advertising become more important as brands a ...
- Search Converting Across Multiple Channels Leads To Higher Clicks, Lower CPCs
Online Media Daily, Laurie Sullivan - Wednesday, July 25, 2012
Increased traffic across mobile devices in Q2 prompted marketers to spend mo ...
- More Unsolicited Advice For Marissa Mayer
Search & Performance Insider, Aaron Goldman - Wednesday, July 25, 2012
In the week that's passed since Marissa Mayer was named CEO ...
- Trusting The Brand Enough To Click On The Search Link
SearchBlog, Laurie Sullivan - Tuesday, July 24, 2012
With so much information being uploaded or available on the Web, tru ...
- Advertising Budgets: Where Do They Go?
Show Daily, Laurie Sullivan - Wednesday, July 25, 2012
Dan Salmon, Equity Research Analyst, Advertising and Marketing Services, BMO Capital Market ...
- Facebook, Apple Burnout
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 24, 2012
Are consumers burning out on Facebook and Apple? Survey results published ...
- How To Tackle Google's Spammy Link Warning
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 24, 2012
Google Webmaster Tools last week identified "unnatural links" on SEOmoz, much ...
- The Answer To Link-Building Questions
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 24, 2012
Link popularity has three parts and one influencing factor: link quantity, li ...
- What Makes Consumers Buy For Back-To-School
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 24, 2012
Some 37% of PriceGrabber survey respondents plan to compare prices from the ...
- Aegis Continues To Bolster iProspect, Expands Presence In China, France
Online Media Daily, Joe Mandese - Tuesday, July 24, 2012
Aegis Group, which has agreed to be acquired by Asia's biggest agen ...
- Study Finds 'Viewability' Matters In Search Too, Above-The-Fold Performs Above Average
Online Media Daily, Joe Mandese - Tuesday, July 24, 2012
At a time when the "viewability" of display ad impressions is taki ...
- The First Rule Of SEO: Don't Panic!
Search & Performance Insider, Janet Driscoll Miller - Tuesday, July 24, 2012
Over the past week, Google was at it again, challenging the sani ...
- What Makes Consumers Click Through From Emails?
SearchBlog, Laurie Sullivan - Tuesday, July 24, 2012
If Google acquired Sparrow, the creator of the e-mail client for M ...
- The Digital Story Telling In Non-Linear Form
Show Daily, Laurie Sullivan - Tuesday, July 24, 2012
When's the last time you went online to find an ad? ...
- Bing Testing Product Listing Ads
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 23, 2012
Mark Ballard believes he got a glimpse of Bing's version of ...
- How To Limit Calls To Action
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 23, 2012
Limit social and email calls to action to make them more effectiv ...
- How Local Targeting Boosts Search Ad Performance
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 23, 2012
Michael Boland talks with YP's David Kurtz about the company's new ads, a ...
- Finding Information Through PHP Errors
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 23, 2012
Eugene Krall, who specializes in link-building search engine optimization, provides some ti ...
- Mobile Opportunities Missed Without Stronger Multichannel Integration
Online Media Daily, Laurie Sullivan - Friday, July 20, 2012
Platforms continue to create a fairly easy process to buy mobile medi ...
- Kenshoo Integrates SEO Support From Major Providers
Online Media Daily, Laurie Sullivan - Monday, July 23, 2012
Digital marketing software company Kenshoo will launch new functions as part ...
- California To Crack Down On Privacy Violations
Online Media Daily, Wendy Davis - Friday, July 20, 2012
California Attorney General Kamala Harris has created a new unit to targ ...
- Google Acquires App Developer Sparrow
Online Media Daily, Laurie Sullivan - Friday, July 20, 2012
Google acquired the e-mail app developer Sparrow seeking to improve its Gma ...
- Turbo-Charging Thought Leadership Efforts With Google Authorship Markup
Search & Performance Insider, Ryan DeShazer - Monday, July 23, 2012
I have a theory. I believe that any company, across any indust ...
- Data Behind Day- And Time-Parting Mobile Campaigns
SearchBlog, Laurie Sullivan - Monday, July 23, 2012
Similar to targeting search and display ads based on the time ...
- What Makes Good Paid-Search Ad Copy?
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 20, 2012
David Jaeger knows that it's important to understand what motivates people ...
- Engine Searches For Code
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 20, 2012
Black Duck Software updated its Ohloh.net search engine aimed at searching onli ...
- Calculating Employee Value
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 20, 2012
Thinking about return on investments (ROI) might create images of online a ...
- Comparing Old Testament With New Web
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 20, 2012
Stoney deGeyter gives us an interesting comparison between the old testament a ...
- GroupM: Global Digital Ad Forecast To Hit $99 Bil
Online Media Daily, Laurie Sullivan - Thursday, July 19, 2012
GroupM estimates positive growth for digital media. It forecast growth in measur ...
- Google Reports $12 Bil In Consolidated Revenue
Online Media Daily, Laurie Sullivan - Thursday, July 19, 2012
Google reported $12 billion -- up 35% sequentially -- in consolidated reven ...