- Rubicon Adds Two Top Execs, Points Towards Independence
Real-Time Daily, Tyler Loechner - Wednesday, January 30, 2013
Rubicon Project had added Greg Raifman as president and Todd Tappin ...
- Real-Time (Self) Marketing - Do People Really Want This?
RTBlog, Tyler Loechner - Wednesday, January 30, 2013
Here's an interesting form of real-time media: Real-time resumes. It's called TweetsResum ...
- 90 Advertisers Added to eBay's Private Exchange
Around the Net in Real-Time, Tyler Loechner - Monday, January 28, 2013
After launching a private ad exchange with "around ten advertisers" last Septembe ...
- Real-Time With Jason Fairchild: OpenX CRO Rounds Up Latest Round
Real-Time Daily, Tyler Loechner - Saturday, January 26, 2013
Last week, OpenX Software announced a $22.5 million round of funding. N ...
- AdStack Partners With Message Bus For Real-Time Messages
Real-Time Daily, Tyler Loechner - Monday, January 28, 2013
AdStack, a real-time advertising optimization platform, has partnered with cloud-based messaging servi ...
- Are Video And RTB Ready For Each Other? Well, Sort Of
Real-Time Daily, Tyler Loechner - Monday, January 28, 2013
The final panel at last week's OMMA RTB was a "Grill t ...
- 'Mobile Traveler' Spells 'Real-Time Marketing Possibility'
RTBlog, Tyler Loechner - Monday, January 28, 2013
A new study from priceline.com says that 42% of New Year's E ...
- SteelHouse Results Show Real-Time Offers Are Real Big
Real-Time Daily, Tyler Loechner - Saturday, January 26, 2013
Online advertising and marketing tech company SteelHouse announced that brands that us ...
- FBX: Is The "New Shiny Object" A Game Changer, Or Just Facebook's Version of Google AdWords?
RTBlog, Tyler Loechner - Friday, January 25, 2013
On the "Facebook's FBX: The Year Zero View" panel at OMMA R ...
- Will Video RTB Exceed Forrester Expectations?
Around the Net in Real-Time, Tyler Loechner - Thursday, January 24, 2013
Michael Shehan, founder, president, and CEO of SpotXchange believes that video R ...
- [x+1] Origin Allows Marketers To Use Own CRM Data
Real-Time Daily, Tyler Loechner - Thursday, January 24, 2013
[x+1] has upgraded their Data Management Platform (DMP) to allow marketers fu ...
- AdRoll Announces Big 2012, Tripled Revenus
Real-Time Daily, Tyler Loechner - Thursday, January 24, 2013
AdRoll, an online advertising retargeting platform, today announced that it tripled reven ...
- Mixing Messaging and Social Media - PingMe 2.0
Real-Time Daily, Tyler Loechner - Thursday, January 24, 2013
RadiumOne has launched the second generation of their messaging app, PingMe Messenge ...
- Xaxis Moves Into Radio, Begins Trading Online, Mobile Radio Audiences In Real-Time
Real-Time Daily, Tyler Loechner - Wednesday, January 23, 2013
Audience buying company Xaxis has partnered with Triton Digital to launch Xax ...
- Too Much Data? Depends On Who Uses It
Show Daily, Tyler Loechner - Wednesday, January 23, 2013
When asked whether or not we are reaching a point of bei ...
- Cross-Channel Culture of Accountability Gives "One True View"
Show Daily, Tyler Loechner - Wednesday, January 23, 2013
On the "One True View: Leveraging Data to Embrace The Customer Experienc ...
- The Acceptance of Data
Show Daily, Tyler Loechner - Wednesday, January 23, 2013
Speaking at OMMA DDM in New York today, Charlie Swift, VP, Marketi ...
- DDM Can Measure People Now, Not Just Campaigns
Show Daily, Tyler Loechner - Wednesday, January 23, 2013
Julie Bernard, group VP, consumer centricity, direct marketing & loyalty for Macy ...
- The Story So Far: Data Is Useless Without Relevance
Show Daily, Tyler Loechner - Wednesday, January 23, 2013
The current panelists at OMMA DDM are driving home a point th ...
- C3 Says Programmatic Is Missing Links, Big Brands Need To Focus On Upper Funnel To Survive
Real-Time Daily, Tyler Loechner - Tuesday, January 22, 2013
When everything ad-related is happening in real-time, it's easy to lose tra ...
- Koupon Media Announces Facebook Mobile Coupon Offering
Raw, Tyler Loechner - Monday, January 14, 2013
Coupon hunting just got a lot easier. Koupon Media is today unveili ...
- PreApps.com Seeks to Change The App Game
MAD Boston, Tyler Loechner - Friday, January 11, 2013
PreApps.com, a Boston-based startup, is launching a platform that will allow mobi ...
- Rattle To Lead PEM Campaign
MAD Boston, Tyler Loechner - Friday, January 11, 2013
Beverly-based advertising agency Rattle was selected by the Salem, Mass. Peabody Ess ...
- Friendly's Names A&G New AOR
MAD Boston, Tyler Loechner - Friday, January 11, 2013
Allen & Gerristen this week announced that it has been named t ...
- Mercury Media Acquires iMarketing
MAD Boston, Tyler Loechner - Friday, January 11, 2013
Santa Monica-based marketing agency Mercury Media this week announced that it h ...
- Whirled Lands National TV Spot With Google Zeitgeist 2012
MAD LA, Tyler Loechner - Friday, January 11, 2013
Last month, Google released their Zeitgeist 2012: Year In Review video, ...
- Mercury Media Acquires iMarketing
MAD LA, Tyler Loechner - Friday, January 11, 2013
Santa Monica-based marketing agency Mercury Media this week announced that it h ...
- Rodriguez Promoted to VP of Sales, Demand Media
MAD LA, Tyler Loechner - Friday, January 11, 2013
Meredith Rodriguez, a 12-year digital sales and marketing veteran, was recently promot ...
- Is Arnold Worldwide Planning a Move?
Around the Net In MAD Boston, Tyler Loechner - Friday, January 4, 2013
According to The Boston Herald, Boston-based ad agency Arnold Worldwide is "consideri ...
- Timothy M. Warren Dies at 89
Around the Net In MAD Boston, Tyler Loechner - Friday, January 4, 2013
Last week, real estate publisher Timothy M. Warren Sr., chairman of Boston ...