- ESPN, Turner Drop NASCAR, NBC Picks Up 2015 Season
MediaDailyNews, David Goetzl - Tuesday, July 23, 2013
Perhaps looking to save money in order to keep NBA rights, bo ...
- Tweeters Fuel Virtual Real-Time Twitter NASCAR Race Via Social TV
Real-Time Daily, Tyler Loechner - Tuesday, July 23, 2013
During TNT's Wide Open coverage of the NASCAR Coke Zero 400 ...
- Cars.com Drops Flag On NASCAR.com Sponsorship
MediaDailyNews, David Goetzl - Thursday, May 23, 2013
Cars.com has a need for speed. The site has a deal wi ...
- Sherwin-Williams Shows NASCAR Its Colors
Marketing Daily, Sarah Mahoney - Monday, May 13, 2013
Paint marketer Sherwin-Williams says it's forming multi-year partnership, making it the "Offici ...
- NASCAR Hires GM Executive For Development Role
Marketing Daily, Karl Greenberg - Thursday, April 25, 2013
NASCAR has tapped GM executive Eugene (Gene) Stefanyshyn as VP, innovation a ...
- NASCAR Partners With Liberty Tire Recycling
Marketing Daily, Karl Greenberg - Thursday, April 11, 2013
As part of NASCAR Race to Green, a month-long, industry-wide effort ...
- Pepsi Max, Jeff Gordon Video Goes Viral
Marketing Daily, Tanya Gazdik - Tuesday, March 12, 2013
A Pepsi video featuring NASCAR racer Jeff Gordon in disguise taking o ...
- NASCAR, Prevost Tie Knot For Multi-Year Deal
Marketing Daily, Karl Greenberg - Monday, March 11, 2013
Prevost, maker of high-end touring and conversion coaches has signed a multi-ye ...
- NASCAR Gala For Autism At Met
Raw, Karl Greenberg - Tuesday, March 12, 2013
In a kind of weird juxtaposition, NASCAR will be at the Metropolit ...
- Ford Gets NASCAR Partner Prize
Marketing Daily, Karl Greenberg - Friday, March 8, 2013
Ford got the NASCAR Driving Business award in Las Vegas at t ...
- Lowe's Extends Partnership With Hendrick Motorsports
Marketing Daily, Karl Greenberg - Wednesday, February 27, 2013
Lowe's has signed a two-year extension of its deal with team Hendri ...
- Daytona 500 Races To Big Ratings Finish
MediaDailyNews, Wayne Friedman - Monday, February 25, 2013
Going into the "Daytona 500" with the first woman, Danica Patrick, securi ...
- Goodyear Rolls Out NASCAR Partnership
MediaDailyNews, Karl Greenberg - Friday, February 22, 2013
Goodyear will launch a marketing campaign kicking off a new five-year partnersh ...
- Goodyear Rolls Into Daytona Beach
Raw, Karl Greenberg - Friday, February 22, 2013
Goodyear is racing into Daytona Beach this weekend for the Datyona 50 ...
- NASCAR Set To Launch First Integrated Campaign
Marketing Daily, Karl Greenberg - Tuesday, February 19, 2013
NASCAR is set to launch its first ever all out brand campai ...
- Cessna Lands Partnership With Chip Ganassi Racing
Marketing Daily, Karl Greenberg - Wednesday, January 23, 2013
Chip Ganassi Racing Teams (CGRT) has inked a multi-year partnership with Cess ...
- Sprint Race Has Voters Determining Structure
MediaDailyNews, David Goetzl - Monday, January 21, 2013
There is an opportunity to vote on the direction of a broadca ...
- T-Mobile Joins MLB For Marketing Program
Marketing Daily, Karl Greenberg - Wednesday, January 9, 2013
T-Mobile USA, Inc. and Major League Baseball (MLB) announced today at t ...
- NASCAR To Launch A 'Fan And Media Engagement' Lab
Marketing Daily, Karl Greenberg - Tuesday, January 8, 2013
NASCAR launching a "Fan and Media Engagement Center" (FMEC) on Monday ...
- Sprint Gets Title Sponsorship Of NASCAR Kickoff Event
Marketing Daily, Karl Greenberg - Monday, January 7, 2013
Sprint, in its 10th year as title sponsor of the NASCAR Spri ...
- Three NASCAR Executives Move Up
Marketing Daily, Karl Greenberg - Wednesday, December 19, 2012
NASCAR has promoted four senior executives: Ed Bennett has been promoted ...
- Mars Wins NASCAR Marketing Award
Marketing Daily, Karl Greenberg - Monday, November 26, 2012
Mars gets the checkered flag for 2012 NASCAR Marketing Achievement Award. T ...
- NASCAR Rolls Into The Bronx For Beyond Sport
Marketing Daily, Karl Greenberg - Tuesday, November 13, 2012
Stock car racing came to Yankee Stadiium on Tuesday, as NASCAR Chairm ...
- NASCAR Extends Deal With Fox
Marketing Daily, Karl Greenberg - Tuesday, October 16, 2012
NASCAR and FOX Sports Media Group (FSMG) have extended their relationship wi ...
- TaxSlayer.com Backs Dale Earnhardt Jr. In NASCAR
Marketing Daily, Karl Greenberg - Tuesday, October 9, 2012
Evans, GA-based TaxSlayer.com has renewed its partnership with the Dale Earnhardt Jr.-own ...
- NASCAR Taps New Holland For Sponsorship
Marketing Daily, Karl Greenberg - Tuesday, September 18, 2012
New Holland is now the Official Agricultural Equipment of NASCAR. Say wha ...
- ESPN Drives Nascar Ads
MediaDailyNews, David Goetzl - Friday, September 14, 2012
ESPN will again offer ads this fall on one side of t ...
- 2013 Ford Fusion Will Pace At Homestead
Marketing Daily, Karl Greenberg - Friday, August 24, 2012
Ford's new Fusion (Titanium version) will be the official pace car f ...
- NASCAR, Fox Deportes Partner In Spanish
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
NASCAR and Fox Deportes has inked a media deal that creates t ...
- NASCAR Back With 'After The Lap'
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
NASCAR is running a consumer program called "2012 NASCAR After The La ...