Results for June 2006

Video In My Backyard
As we pontificate about all things video, we tend to pass over the little guys and focus on bigger opportunities. With national having the big guy footprint, local media outlets are all too often brushed aside....» 0 Comments
The Tale Of The Tape: In-Page Vs. In-Stream
Decisions, decisions. Paper or plastic? Coffee or tea? Yankees or Mets? For advertisers preparing to launch an online video campaign, add a new one to the list: in-page or in-stream.» 0 Comments
Four Ways to Improve Your Online Video Ads
Online advertising has made enormous strides in recent years. Yet few ads, especially in the video space, have kept up with the rapid developments in technology that separate the Internet from traditional media....» 0 Comments
Pushing For The Sale
One large opportunity has been underutilized in online video ads: direct response purchase options originating from the ad unit.» 0 Comments