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Metrics Insider
Simplify Targeting And Overcome Low Match Rates
Jan. 16, 2013, 8:50 a.m.
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Metrics Insider
Modeling Behavior To Target Smarter
Oct. 3, 2012, 4:17 p.m.
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RTB Insider
Use An Analytic Approach To Choose An RTB Platform
Sept. 13, 2012, 10:05 a.m.
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Metrics Insider
Data Saves The CMO
Aug. 15, 2012, 10:10 a.m.
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Metrics Insider
Web Analytics: Personalize Your Site With Five Levels Of Optimization
April 25, 2012, 3:36 p.m.
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Metrics Insider
If User-Level Data is Too Costly, Look into Alternatives
March 20, 2012, 12:39 p.m.
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Metrics Insider
Engagement Scoring: A Simple View Into Website Performance
Feb. 24, 2012, 3:29 p.m.
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Metrics Insider
Data-Driven Creative
Jan. 17, 2012, 10:42 a.m.
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Metrics Insider
Enabling the Measurement of Mobile
Nov. 18, 2011, 2:01 p.m.
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Metrics Insider
Measure Your Media's Impact On Social By Using Targeted Social Listening
Oct. 24, 2011, midnight
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Metrics Insider
Experience Better Targeting: Use Geo-Profiling To Enhance Your Cookie Pool
Aug. 26, 2011, 1 p.m.
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Metrics Insider
Building The Ocean With Big Data
July 27, 2011, 4:34 p.m.