Results for November 2009

Marketing With Geotagging Is Where It's At
How will you use geotagging in your marketing? Will youth notice and respond to offers from brands using this technology?» 0 Comments
When Old Tricks Become New Treats
Gen Y isn't familiar with layaway's choppy history. This means that the previous reputation of layaway isn't a barrier to its rebirth.» 0 Comments
Ad Infinitum
The economic imperative to "monetize" the online spaces and places that young consumers inhabit is leading to a multibillion-dollar game of cat-and-mouse, wherein youth seek out new, ad-free environments, occupying them until marketers identify and infiltrate these ad-free havens.» 0 Comments
Secrets Do Make Friends
Secrets can be your strategy. Tell your brand loyalists first about a new program. Reward Facebook Fans with the inside scoop on a new product. Share inside information on an upcoming sale with your best shoppers in store, face to face. They get the info first so they get to share it first.» 0 Comments