With the online landscape continuing to morph, combined with Gen Y's fickle behavior, we are learning together how to use social media and blogs to get our message heard. Here are some of the tips we've been able to share with our partners this past year.
From throwback fashion to vintage soul dance parties to psychedelic posters, today's young people are looking to the past in order to find the path to their futures.
While there may be an isolated incident from time to time that garners a disproportionate media response, Millennials have higher levels of self-esteem than their predecessors.
For youth, public recognition has become the modern-day merit badge. If done right, your marketing efforts will gain momentum and feel more like a movement than a campaign.