Less than a quarter of local mobile search users are responsible for about half of searches done on devices, according to a new study. But even among average users, mobile search is rivaling the PC in some categories.» 0 Comments
The mobile platform is quickly earning the status of "first screens," as several metrics released today show just how fast and furious the migration to device-based interactivity has become.» 4 Comments
In just two years, the freemium model has overwhelmed the app economy to become the clear growth and revenue driver. Dare we say it is also a model more friendly to marketers, consumers and creativity?» 0 Comments
A recent forced march to the increasingly unpleasant Apple Store experience underscored just how much mobile technology has altered the dynamic between consumer and salesperson. Who is the "genius" now?» 1 Comments
iOS continues to dominate mobile monetization for publishers, according to one of the largest ad platforms globally, Opera. Sports has emerged as a key category in generating revenue.» 0 Comments
It was clear from yesterday''s discussion of second-screen interactivity at OMMA Video on Devices that the creative juices are already flowing among programmers around how to enhance the viewer experience without disrupting it.» 0 Comments
Time.com's new responsive design is nice work...so far as it goes. "Responsive design" is a misnomer, since it responds to the device and screen, not the user needs.» 0 Comments
Hardware is becoming robust enough and network speeds fast enough to help augmented reality designers move this promising platform beyond cool proof-of-concept tests. A new age of creatively knitting together real and virtual worlds is upon us.» 1 Comments
eMarketer is predicting triple-digit rates of growth over the next few years for "proximity payments," using phones as a payment vehicle at retail points of sale. Routine purchases of everyday goods with mobile POS will bring the model mainstream.» 0 Comments
Overshadowed by the living room 'second screen' phenomenon, the kitchen use case for smartphones and devices may be the real money-maker for brands. Isn't this location closest to the most routine buying decisions?» 1 Comments
