Results for February 2013
Google Games Your Phone, Turns It Into A Browser Controller An interesting Google experiment offers a glimpse of how desktop, smartphone, tablet and TV screens might synchronize in ways beyond simple second screening and AirPlay.
Samsung, Not Competing On Cool Samsung is taking multiple bites out of Apple's marketing mindshare, culminating in an epic series of Oscar ads. Agency 72andSunny says it relies on classic ad appeal -- show benefits.
Hooters Recruits Mobile Users To Show (Don't Tell) In a novel use of mobile imaging, Hooters is asking customers to snap and post pictures to show the world what it really is like inside that place.
Dish Leaps Over Fox Ad Ban With Hopper Logo On Daytona Car Even as Fox bans ads for Dish's ad-skipping, TV anywhere product, the puckish satellite company planted its Hopper logo on a NASCAR racer the Daytone race Fox was broadcasting.
Report: ISIS Readying Its Wallet 2.0, For iOS, Too The long-awaited ISIS mobile payment platform will develop a second version of its wallet even before general release, according to an industry report. This mobile wallet business is proving tougher than it may have looked.
Google Glass: Your Life Is The Media The new Google Glass trailer demonstrates the project's shift in emphasis from AR to sharing and personal media making. And, oh, yeah, starting to look more like a phone to me, too.
Privacy Problem? What Privacy 'Problem'? Says Google While some Android developers are uncomfortable with the personal level of customer information Google is passing along to them, Google considers it a non-issue.
Super 8 And Vine Spend some time in Twitter's mobile video app and you glimpse the spirit and aesthetic of Super 8 home moviemaking in thousands of basement movie lots during the 1970s.
Seize The Dayparts As mobile users begin checking in with content providers more often during the day, there is a real opportunity here to image more personalized and conversational content products.
How 'Responsive' Does A Brand Want To Be? In a multi-screen world, what should a 'seamless' cross-platform experience look like? How similar should Web, phone and tablet experiences be if the result is not being 'responsive' to the context?
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