Online Media Daily Issues for January 2012
Online Media Daily - Tuesday, Jan. 31, 2012
SapientNitro, AKQA, Ogilvy Lead Agencies In Mobile Expertise
Engaging CPG Site Visitors Increases Buys In Retail Stores
Bertucci's Taps SapientNitro As AOR
5 Tips For Mobile Advertising Success
Social Nets Spring Eternal, Spring Creek Profiles 20 With 'Momentum'
Facebook To Launch SportStars App
Yandex Taps Nokia's Navteq For Maps, Mobile
Pew: 52% Use Mobile While Shopping
Aegis Buys Stake In Upper Storey, Adds To Isobar
'Slate' Launches Personalized News Hub
Turner, NASCAR Extend Digital Pact
Markey Floats Mobile Privacy Bill
Definition 6 Makes Facebook Users The Stars Of Their Own Movies, Turns Timeline Into Screenplays
Pac-12 Aligns Digital Nets With TV, Aufhauser Named Digital GM
Digital Magazines Popular, Men Hold Edge
Ace Hardware Captures Brand Awareness Via CAPTCHA Ads
Bathroom Reading: Study Finds Droid Users Most Likely To Be On-The-Go While Going
Online Media Daily - Monday, Jan. 30, 2012
OMD's Gunn Orchestrates Levi's Global Digital Shift
Google Positions Ads As Search Answers
Earner Exits PlayFish For Accel
Local Mobile Advertising To Reach $24 Billion In 2016
Capitol Seeks Order Banning ReDigi From Selling 'Used' Tracks
Report: Google No Threat To Agencies
Apple Keeps Top Spot In Media Value
Global Mobile Entertainment To Hit $54B By '16
Tablets Dominate Mobile Purchases
Online Media Daily - Friday, Jan. 27, 2012
'NYT' Traffic Same Since Paywall
Mobile Media Spending To Hit $55B In 2012
Ad Industry Media Options Explode: From 8 In The 1970s To 100+ Today
ESPN Deems Mobile 'First Screen'
Fuel Uses Game Play To Reach Youth Market
Ron Paul Loses Round Against YouTube User
NASCAR Races To Integrate Mobile
Apple 4S Campaign Streamed 36M TImes
Kahlua Enlists DailyCandy, Thrillist For Site Promotion
Millennials Trust People, Not Brands, When Buying
Millennial Launches App Retargeting Program
TV Before Technology
Online Media Daily - Thursday, Jan. 26, 2012
Mobile Usage Soars For Internet, Ad Forecast To Hit $2.6B
Aetna Juggles Media Planning, Digital Reviews
Buzz Goes Au Naturel: Nielsen Strips Out Jargon, Adds Hyper-Local Metrics
Videology Measures Offline Segments Of In-Stream Videos
Initiative Taps Hobba As EVP, Digital
Influence Is More Than A Score
Google, Yahoo Revise Key Data Strategy, Privacy Rules
Ad Mobile Codes Proliferate In Magazines
AOL Sued For Posting Super Bowl Ad
MMA Issues App Privacy Guidelines
Online Media Daily - Wednesday, Jan. 25, 2012
Brand Graph Meets Interest Graph: 33Across Acquires Tynt, Becomes 'Bigger' Than Facebook
Carat To Steer $3B GM Media, Digital: Global Savvy Was KeyTo Win
Interpublic Acquires U.K.'s FUSE, Aligns It With GolinHarris
Despite Cautious Forecast, Mobile, Online Video Double-Digit Ad Drivers
Hulu AdZone Spotlights Ads
Gannett Acquires Fantasy Sports Ventures, Deepens Online Sports Reach
Ultrabooks Growth To Outpace Tablets
Calderon Directs MediaTrax Channel Development
TWC Names David Kenny CEO
Mobile Video Primed, Ad Model In Early Stages
Meredith Corp. Buys Allrecipes.com
New Yahoo CEO Promises Company Will Do Better
WPP Buys Turkish Digital Agency, H&K Ups PBN Stake
Beyond The Ordinary (A.K.A. Facebook And Twitter)
Agencies Consider YouTube Value For Content, Ad Revs
FCC Fines Clear Channel For Online Contest
Millennials Remain Difficult To Reach
Millennials Drawn To SOPA News
Online Media Daily - Tuesday, Jan. 24, 2012
Guvera Becomes Capitalist Tool, Uses Brand Dollars To Revolutionize Online Music
Why Social Audience Measurement Hasn't Yet Delivered
Joe Jaffe Launches Evol8tion, Focuses On Matching Brands With Startups
Digital Shift To Spark Media M&A In 2012
Motricity Taps Stalzer To Lead Mobile Advertising
Study: Consumers View Social Marketing As Invasive
Petsami Pet Channel Launches On YouTube
Google Secures Billions In Online Ads
Customer Experience Better At Tech-Focused Brands Vs. Trad Media
Anthem Blue Cross Uses Consumers In Live Streaming Video Ads
Agency Execs Launch Social TV Platform, Say 'TV Dinner' Will Give Some Byte To Viewing
C-Suite Upbeat About Organic Growth, Ad Spend
RIM Shops For New CMO
OwnerIQ Acquires DiJiPop
Online Media Daily - Monday, Jan. 23, 2012
Cisco Links In, Take TV Campaign To Social Business Platform
Tremor Acquires Video Analytics Platform InPlay For Publishers, TubeMogul Remains Focused On Marketers
Touchtv Announces iPad App
Super Bowl Videocast Scores Major Ad Dollars
Starcom's Pavia Explores Digital 2012
Narisetti To Edit WSJ Digital Net, Atlantic Media Grabs Delaney
AT&T Ramps Up Cross-Platform Efforts
Google Sued Over Defunct 'Tags' Program
Tablet, E-Reader Owners Double Over Holidays
Adometry Seeks To Move Beyond Lookalike Targeting, Integrates Attribution
Brands Leave Millions On Table Without ROI Crystal Ball
Online Media Daily - Friday, Jan. 20, 2012
WPP's MediaCom Raids Havas' Savic To Serve As U.S. CEO
Fear & Irony On Madison Avenue: Industry Avoids Jargon To Promote 'Interest-Based' Advertising
Online Ad Spend Projected To Soar To Nearly $40B
L'Huffington Post Italy In The Works
Ad Industry Rails Against Costly SOPA/PIPA Compliance
Embattled Motricity Shutters Asia Operations, Restructures
Apple Argues Consumers Not Harmed By Alleged Privacy Violations
Facebook Expands Timeline, Pushes 60 Lifestyle Apps
If A Picture Is Worth A Thousand Words, What Is An 'In-Image' Ad Worth On The Web?
GfK Completes Knowledge Networks Acquisition
Google Hits Q4 Revenue Numbers For Marketers
Online Media Daily - Thursday, Jan. 19, 2012
Initiative Wins Another: Roadside Attractions For Media, Digital Marketing
Google Becomes 'Best' Company To Work For -- Again
Joule Names EMEA Media Chief, WPP Mobile Shop Taps Microsoft's Tom
Experian Sets 'Cross-Platform' Panel, Will Electronically Track Online, Mobile Behavior
HuffPo To Launch Live Web Net
Social Advertising's Identity Crisis
Wanamaker Wannabe: comScore Finds A Third Of Display Is Wasted, Now It Can Tell You Which Third
Break Accelerates Social, Boosts CPVs With Pass-Along Content
BTX Names Robbins Top Marketing Manager
Correction: Julian Kenny Formerly At BT Basilica
Strong Quarter Seen For Google: Analysts Cite Search, Commerce, Mobile, Display
Senators Back-Pedal On Piracy Bill
Atlantic Media Raids Wall Street Journal Online's Delaney For New, 'Digital-First' Business Pub
Slingshot Wins $20M Texas Ad Account
Mobile Ad Net Greystripe Expands Offices, Team
Tablet Users Spend More On Commerce
Audit Bureau Taps AdKnowledge's John To Run ABCi
Viggle Checks In As Loyalty TV Tool
Cannes Adds Branded Content Lion, Names Big Fuel's Savar Chair
Online Media Daily - Wednesday, Jan. 18, 2012
Data Reveals Social Graph Impacting Brand 'Lift,' As Well As Direct Response
Publicis Acquires French Digital Shop Mediagong, Now Aligned With Leo Burnett
Yang Resigns From Yahoo
Savvy Marketers Utilize Digital Data To Optimize Ad Targeting
Media Companies With Digital-Only Sales Staff Perform Better
Smartphone Reach Hits 46% In 2011, iPhone Tops Android
Google Joins SOPA Protests
Social Media ROI Metrics Still Chaotic
Blinkx Gets Video Content From 'International Business Times'
Social Wrapp Proves Entrepreneur's Gold Ticket Into U.S., VC Funding
Facebook Taps Strength Of 'Weak Ties'
Situation Interactive: Uses Social Media To Promote Broadway
Online Video Views Skyrocket, But Overall VIewership Dips
Mobile Start-up Qriously Expands To U.S.
Markets Turn To Social Media To Gauge Event Buzz
« Previous Entries