ADAGE.COM, OCTOBER 7, 2010 -- Three years after Madison Avenue finally broke the broadcast networks' stranglehold over the national TV ad business, the Big 2 media buying shops - Aegis Group's A-Z and InterpubliCom's Western International Media - are poised to begin negotiations for the 2009-10 network Post-Buy Marketplace, reports ad industry bible MediaPost.

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MEDIUM ON THE EDGE OF FOREVER -- Anyone else out there ever feel like they're stuck in some kind of time warp with the past and present continuously converging on themselves like a bad Harlan Ellison story? Well, sometimes that's just the way we feel covering the media business. Well, sometimes that's just the way we feel covering the media business.

DEJA VU ALL OVER AGAIN -- Is anyone else experiencing a severe case of déjà vu all over again? Just look at some recent media business news developments. Why just today one of our favorite media-savvy investment firms, Wasserstein & Co.