UP, UP, AND AWAY -- We're feeling a little uppity today, so we have to confess, we stopped counting the number of upfront events a long time ago. We also stopped going to many of them.
A friend recently asked us to help his son with a college project about media. For those who aren't currently enrolled in Media 101, here are his questions and our answers to them.
MANIFESTING DESTINIES -- Do you remember the first time you met David Verklin? If you're like us, you probably remember him indelibly as a bright young Turk with boyish good looks, busting at the seams in the media department of Y&R. Thanks no doubt to a portrait stashed in some secret attic, Verklin still has his boyish charm and trademark aura of boundless pluck, but he's now busting at the seams of the entire advertising industry as head of Carat, and, we believe one day, all of Aegis Group or some other bigger organization.