Marketing Daily Issues for September 2010
- Marketing Daily - Friday, Sept. 17, 2010
- So Kodak: Updating The Idea Of The 'Kodak Moment' by Aaron Baar
- AmEx Helps Moms Talk To Teens About Money by Tanya Irwin
- Hyundai, Corona Hit It Big On Interbrand's List by Karl Greenberg
- Genesis Today Juices Take On OJ by Karlene Lukovitz
- Ford Gets Behind Super-Driver Block For Fiesta by Karl Greenberg
- Korey Kay To Relaunch Commodore Computer
- Green Lantern, The Roller Coaster
- Southwest Airlines Opens Skyline Porch
- Hardee's Pulls Out Stops For 50th Birthday
- Who Has Single-cup Coffee Makers? Commentary by None
- How To Create Truly Memorable Commercials Commentary by Dan Hill
- Marketing Daily - Thursday, Sept. 16, 2010
- New Corona Efforts Redefine 'Beach' by Karlene Lukovitz
- Under Armour To Unleash Basketball Shoes by Sarah Mahoney
- Wal-Mart Chief: We Are Beefing Up Assortment by Sarah Mahoney
- ANA: Clients, Agencies Have A 'Shared Purpose' by Karl Greenberg
- Scottrade 'Welcomes' Investors In Ad Campaign by Tanya Irwin
- GM's OnStar To Relaunch With 'Live On' Theme by Karl Greenberg
- Ben & Jerry's To Co-Sponsor White House Rally
- Honda Will Pitch New Odyssey As Un-Minivan
- CiCi's Pizza To Add 500 Locations
- Hyundai To Build New Headquarters In Calif.
- Commentary by None
- Marketing Daily - Wednesday, Sept. 15, 2010
- UFL Launches Campaign For Football Diehards by Karl Greenberg
- Report Finds Affluent Shop At Walmart, Too by Karl Greenberg
- Merck Sponsors HIV Education Campaign by Tanya Irwin
- Kohler Makes A Splash With 'Built Green' by Aaron Baar
- Southern Comfort Returns To TV After 2 Years by Karlene Lukovitz
- Lowe's Steps Up DIY, Energy Efforts by Sarah Mahoney
- Thomson Reuters Launches Global Campaign
- Equinox Taps Pepsi Ex Nicholson For CMO
- British Retailer Puts Wheelchairs In Window Ads
- Restaurant Visits Down, Though Decline Slows
- Walmart Launches Branded Cell Plan
- Go Daddy's Newest Girl: Jillian Michaels
- Febreze Hits Road With National Football League
- Commentary by None
- Where Are The True Media Brands? Commentary by Judy Franks
- Marketing Daily - Tuesday, Sept. 14, 2010
- Scion Launches First NFL Ads to Tout New TC by Karl Greenberg
- Sara Lee Deli Intros Lunch Challenges Contest by Karlene Lukovitz
- AT&T Campaign Gets To The Root Of Search by Aaron Baar
- Study: Chase Best Engages Small Biz Online by Tanya Irwin
- Grocery Shoppers Still Fighting Impulse Buys by Sarah Mahoney
- UPS 'Hearts' Logistics In First Global Campaign by Karl Greenberg
- Bank Group Signs Partnership Deal With NBA by Karl Greenberg
- Citibank Launches Checking Promotion
- Post-Jacoby, VW Promotes Browning To CEO in U.S.
- Morgans Hotels Add IPads For Fashion Week
- Motorola Debuts Defy Phone on 'Oprah'
- Commentary by None
- You Give PR A Bad Name Commentary by Vanessa Horwell
- Marketing Daily - Monday, Sept. 13, 2010
- Jaguar's Marketing VP Dishes On Strategy by Karl Greenberg
- Restoration Hardware Reinvents Itself by Tanya Irwin
- Kraft Testing Interactive Vending Machines by Karlene Lukovitz
- 'Happy' Bank Customers Consider Switching by Aaron Baar
- Toyota Talks Tiny Football In Corporate NFL Push by Karl Greenberg
- Toys"R"Temp: Chain To Double Size With Pop-Ups by Sarah Mahoney
- FedEx Is A 'Proud Partner' In New Ad Push
- GMC Promotion Says 'Never Say Never'
- Royal Bank Launches Campaign Tied to Film Fest
- Stanziale Named Diageo-Guinness USA President
- Commentary by None
- Social Media Metrics: A Broader View Of ROI Commentary by Peter Alemian
- Marketing Daily - Friday, Sept. 10, 2010
- Honda Campaign Shows How Opposites Attract by Karl Greenberg
- Study: 3DTV Catching On, Yet Obstacles Remain by Aaron Baar
- With Underwood, Gen Y Gets First Wrinkle Cream by Sarah Mahoney
- Healthier Options Key To Reviving Lunch Business by Karlene Lukovitz
- BMW Links To Calif. Restaurant For Tourney Effort by Karl Greenberg
- Weight Watchers Asks Members To 'Lose For Good' by Tanya Irwin
- Chase Sponsors Festival Webcast On Facebook
- 'Miss Coors Light' To Be NASCAR Brand Presence
- Bob Evans Intros 'Family Meals To Go'
- Lysol On A 'Mission' To Teach Good Health
- Volkswagen Is Sponsoring 'Fashion's Night Out'
- Scott Brand Looks For Hispanic Heroes
- Commentary by None
- Marketers' Constitution Tenet #5 Commentary by Bob Liodice
- Marketing Daily - Thursday, Sept. 9, 2010
- Hasbro Lines Up YouTube Stars For Smackdown by Sarah Mahoney
- Suzuki Rewards Expand To Contest, Game by Karl Greenberg
- Pepsi Expands 'Refresh'; 7Up Airs New 'Bubbly' Ad by Karlene Lukovitz
- Study: Credit Cards Out, Prepaid Cards, Cash In by Karl Greenberg
- Visa Kicks Off Another Season With NFL by Tanya Irwin
- YouTube Launches Norwegian Cruise Line Travel Channel
- Pizza Hut Launches Sweeps For Facebook Fans
- Victoria's Secret Fashion Show Returns To CBS
- Electric-Moto Maker Zero Hires Harden
- Commentary by None
- Social Media Torture Test Commentary by Drew Neisser
- Marketing Daily - Wednesday, Sept. 8, 2010
- Selling Baby Carrots As The Perfect 'Junk Food' by Karlene Lukovitz
- EA Enlists Wayne Gretzky To Sell 'NHL Slapshot' by Aaron Baar
- Ford Fiesta In Viewer-Controlled Reality Web Show by Karl Greenberg
- Life Is Good: A $100 Million Brand With No Ads by Sarah Mahoney
- Toyota Hispanic Campaign Is All About The Decals by Karl Greenberg
- Earth's Best Baby Food Sponsors Playdate Parties by Tanya Irwin
- Major Data Challenges: Infrastructure, Quality, Privacy by Karlene Lukovitz
- IBM, Nature Conservancy Launch Program
- Chevy Launches Cruze, Chats With Corolla
- Edmunds.com Online Game Garners Opinions
- SEMA Picks Hot Cars
- Heidi Klum Launches Line With New Balance
- Redbox Celebrates Billionth Rental With Promo
- Votto Vines Inks Licensing Deal With Showtime
- Commentary by None
- Reflections On Brand Beauty Commentary by Robert Passikoff
- Marketing Daily - Tuesday, Sept. 7, 2010
- Macy's New Campaign Steps Up The Magic by Sarah Mahoney
- Brand 'Warmth' Key To Loyalty, Purchase Intent by Karlene Lukovitz
- Mazda Seeks 'Soul Of Motion' In New Design Language by Karl Greenberg
- Timberland Focuses On Environmental Heroism by Tanya Irwin
- Southwest Gives Facebook Fans Sneak Peek At Ads
- Electronic Arts Re-Records Songs For Sims 3 Pack
- Chevrolet Cruze Launch Will Be Factory Event
- Most Don't Know Mobile Contract Expiration Date
- Report: Maybelline's Fit Me Targets Color-Conscious
- Coda To Launch Electric Car In Hawaii
- Who Remodels Their Own Homes? Commentary by None
- Marketing Strategy, Wherefore Art Thou? Commentary by Laura Patterson
- Marketing Daily - Friday, Sept. 3, 2010
- Jaguar Takes A Suite At Edward Thomas Hotels by Karl Greenberg
- Consumer-Influenced Labels Are New Trend by Karlene Lukovitz
- Stores Get Back-To-School Bump After All by Sarah Mahoney
- Aetna Enlists KitchenAid, Lowe's For 'Food Fight' by Tanya Irwin
- Sharp Sells Its Solar Staying Power by Aaron Baar
- Is America's Coupon Craze Leveling Off? by Sarah Mahoney
- Harman, Quincy Jones Team On Headphone Line
- Study: Consumers Divided On Credit Vs. Cash
- V8 Launches Spicy, Low-Sodium Variety
- Report: Wal-Mart's Blunder Fixes Are Working
- Mercedes-Benz Launches Mbrace 2.0
- Sprite And NBA Look For Best Amateur Dunker
- Commentary by None
- The Story Behind Luxury Products, Experiences Commentary by Bob Deutsch