Marketing Daily Editions for May 2009
Marketing Daily - Friday, May 29, 2009
Microsoft's Bing Promises More Search Intuition
Starwood Hotels & Resorts Partners With Zinio
Who Buys Bacon/ Breakfast Strips?
Craftier Americans Boost Jo-Ann Stores Results
Jim Beam's Red Stag Sponsors Kid Rock Tour
Pop-Tart Promo Ups Calif. Tortilla Sales 32%
Build Branded Facebook Apps
Levi Strauss Beefs Up Its Retail Arm
Activision Looks To Engage 'Guitar Hero 5' Fans
New 'Truth' Ads Use Candid Camera Approach
Food Lion Intros 'Great Price Hunters' Campaign
NPD: Netbook Sales Gaining Traction
Marketing Daily - Thursday, May 28, 2009
Jolly Time, Tony's Pizza Launch Bowling Promos
Borders Earnings Beat Analysts, Yet Sales Decline
LG Translates Teen Texts For Parents
5 Changes Ad Agencies Must Make ... Now
Who Buys Lots Of Clothing?
Kids Increasingly Eating From Value Menus
Walmart To Give Away 1 Million Treats
Watson Launches Gelnique With Action-Themed Effort
Staples Net Drops 33%, Intros Good Grips Line
Ford's European Effort: E Pluribus Unum
Mobile Opportunity In Touting Green Creds
Super-Marketing: Safeway Chains Offer Mobile Coupons
Marketing Daily - Wednesday, May 27, 2009
Canada Restricts Tobacco Marketing
BMW Mini Launches 'True Blood' Campaign
Online Lipstick: Internet Sales Gaining
Who Buys Health And Beauty Aids?
Social Media Can Boost Trust
Anheuser Safety Campaign Features NASCAR Star
So Sue Me: Advertisers Quick To Cry Foul
Papa John To Launch Virtual Reality Pizza Drive
Functional Food Growth Slows
How Low Can They Go? Financial Services Firms' Customer Advocacy Rankings Falter
Marketing Daily - Tuesday, May 26, 2009
Who Chews Gum?
Vail Won't Cut Marketing, Despite Revenue Shortage
Despite Economy, Michigan Increases Tourism Spending
Minn. Sets Sights On Workers, Neighbors
Maine: More Than Lobsters And Lighthouses
Love Story, Shoofly Pie Sell The Keystone State
Texas Is On the Road Again
9 Guidelines For Marketing To Women In This Recession
Finnair Celebrates 40th Anniversary
Nation's Capital Seeks 'Museum' Film Tie-In
Marketing Daily - Friday, May 22, 2009
Gap Slump Continues
Acura Touts Safety, Resale Value In New Push
State Farm Teams Up With Live Nation In Promo
Toyota Launches 'Rock The Space' For Musicians
Have A Great Holiday
Downy 'Touch Of Comfort' Provides Quilts
Land O'Lakes Plans Loyalty Club Revamp
Obama Eyes Consumer Financial Protection Unit
3 Questions That Drive Successful Brand Extensions
J.D. Power: Customers Not Committed To Their Banks
Boost Mobile Adds Star Power To 'Unwronged'
Consumers To Spend Less On Graduation Gifts
Klondike Creates Online 'Man Cave'
Auto Industry Lumbering Toward Turnaround?
Correction
Marketing Daily - Thursday, May 21, 2009
Kidder To Replace Nardelli In Chrysler's Top Spot
Microsoft, Netflix Team On Windows Media Center
Stella Artois Sponsors Children's Food Charity
Polaris Adds On-Road Division
Pacifico Beer Offers Diminutive Toasts
Report: Pfizer Adding More Generics
Sobieski Expands 'Truth In Vodka' Campaign
Short-Term Success Or Long-Term Vision?
Target: New Ad Focus, Fewer Bull's Eyes
MasterCard Uses Dance To Reach Hispanic Market
McAfee Webisodes Highlight Cybercrime Threat
Tyson Launches Lower-Sodium Skillet Creations
Industry Group Launches Pro-Wind Effort
Marketing Daily - Wednesday, May 20, 2009
AT&T To Offer Netbooks By Summer
AmEx To Cut Jobs, Marketing Spend
7Up Contest Targets Hispanic Families
Groups: FCC Should Reject Plans To Rate, Block TV Ads
Bargain-Hunters Boost Sales, Profits At T.J. Maxx 2
The Marketer's Bookshelf
BMW Motorcycles Preps Push For R 1200 GS
Rubbermaid Taps Ex-Coke Exec for Marketing Fizz
Sprint, Palm Look For Pre To Post Results
Should I Stay Or Should I Go?
Fred Meyer Jewelers Targets In-Market Shoppers
Lexus Turns To Network TV's Online Presence
Big Opportunities In Smaller Portions
Marriott Launches Nickelodeon Getaway Program
Caddy Owners Most Satisfied, Consultancy Finds
Marketing Daily - Tuesday, May 19, 2009
Sprint Launches Eco-Friendly Accessories
Ford Responds To Email Hoax
Lea & Perrins Launches Thicker Worcestershire
Spring Projects Boost Lowe's Results
Catching Up To A Moving Target
Denny's 'Creatures' Woo Night Owls With Mobile Apps
Merkle Acquires CognitiveDATA
'Consumer Involvement' Is Game-Changer
Ford Takes Fiesta On The Road For Test-Drives
State Farm Backs MommyCast Videos
Study: The Three Stages Of Trading Down
Joseph Abboud, NBA Ink Multi-year Promo Deal
Marketing Daily - Monday, May 18, 2009
Sprint Extends 'Now Network' Effort To WaPo Maps
BBVA Compass Bank Changes URL, Plans Campaign
Who Uses Tooth Whiteners?
Advanced Advertising Goes Primetime
Toyota Adds Car Keys To Cap And Gown Passage
Dickies Launches 'Top Worker' Contest
Pep Boys Taps New Marketing Veep
Breyers Webisodes Feature '30 Rock' Star
AT&T Campaign Touts Smartphone Success
GMAC Bank Changes Name To Ally Bank
Retailers' Credit Crunch Keeps 'Em Up At Night
GM Tries To Soften Dealer Loss With Wind-Down
Marketing Daily - Friday, May 15, 2009
Sales Fall Again At Whole Foods Market
Gay/Lesbian Group Honors Levi's, Wells Fargo
Aaron's Gets Lakewood Amphitheatre Name
Hamer Goes To Katz Marketing
Brazil Launches Tourism Campaign 'Now'
Kraft Woos Gen Y With Miracle Whip Effort
Bridge The Gap With Mobile Ad Networks
Remaining Dealerships To Sell All 3 Chrysler Brands
Hamburgers, Ice Cream, Coffee Come To Life On Dixie
U.S. Cellular Offers Customers Fresh Batteries
Toyota Expected To Keep Lead In Global Auto Race
Ben & Jerry's Launches New Flavor, Contest
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