Marketing Daily Editions for April 2009
Marketing Daily - Thursday, April 30, 2009
Kohl's Collects Green Honors
Estee Lauder Makes Big Changes At Top
The Future Of Luxury
Who's Been Ice Skating?
MLB: Buy A Jersey, Get A Ticket
For Sprint, Internet's Immediacy Demonstrates 'Now' Of Network
Toasted Head Fires Up Fans Via Facebook
General Mills Network Taps Blogger Moms
Polk: Most Consumers Will Buy Vehicles In Next Two Years
Sustainability Counts: 54% Of Grocery Shoppers Favor Greener Brands
Aggressive Promotions Working For Burger King
Marketing Daily - Wednesday, April 29, 2009
Clear Channel Radio Axes Corporate Marketing
Verizon Wireless To Sponsor 'Fearless' Tour
Dealers Association on Pontiac's Demise
Kia Soul To Be Painted At 'Adult Swim'
Whole Foods Launches Mother's Day Contest
HMO Giant Adds Spots To 'Thrive' Effort
Social Media: Hype Versus Utility
Who's Been Skiing?
True Value Positions Self As 'Hardwarian Master'
Crocs Launches Prepair, Post-Workout Footwear
Cancer Center Launches National Campaign
Edmunds: Ford Will Outperform Imports
Church's Chicken Pairs Twitter, Good Works
Volvo Exclusive Sponsor For Edmunds Mobile
Marketing Daily - Tuesday, April 28, 2009
Nike Tunes De La Soul
Verizon Revenues Up In Q1
Bristol-Myers Calls For Entries
Shoppers Still Lovin' On Walmart
Krispy Kreme Intros Minis With Car Sweeps
GM To Focus On Four 'Keeper' Brands
4 Steps To Improved One-To-One Marketing
OMG! Teens Slash Clothing Spending
Cheerios-Discovered Authors Get Book Deals
Gillette Is 'Stayin' Alive' With Viral Effort
Kodak Invites Fans To Fantasy Golf Game
Marketing Daily - Monday, April 27, 2009
Uggs Regains Its Fashion Footing
Teen Downloads Billionth App From Apple
The View From Your Window
Mini Plans Big Events For Golden Milestone
Marble Slab Creamery Rebranding
The Battle Between Art & The Algorithm
Report: Private-Label Use Tops 97%
Study Finds Latinas Ambitious, Nurturing
Premium Foods, Beverages Redefine Simplicity
Ford Joins Audi Inside New Yankee Stadium
Marketing Daily - Friday, April 24, 2009
EA Creates Sports Complex For PS3
Ford Reportedly Wants Dealer Concessions
Subaru Backs Retail Tour
Sears Tool Helps Reduce Carbon Footprints
Dos Equis Tours For Cinco de Mayo
Domino's Does House Parties
J.D. Power: Awful Auto Sales Stabilizing
The View From Your Window
Six Small Steps
Marketers Hustle To Launch 'Econo-Chic' Products
LG Inks Heidi Klum For Fashionista Approach
MLB, 'People' To Honor 'All-Stars Among Us'
Survey: Metrics Biggest Integration Obstacle
Revamped Facebook Pages Aid Branded Apps
Marketing Daily - Thursday, April 23, 2009
Verizon, Los Tigres Team In Promo
Lipton Intros Sparkling Green Tea
Porsche: Test Drives Work Better Than Hood Cash
'Hills' Star Partners With Kohl's On Clothes
Top 10 Latino Performers
MLB, Disney Go To Bat For 'G-Force'
The Myopic Misunderstanding of SEM
AT&T Cites Economy As Revenues Fall
Fresh & Easy Losses Doubled; Format Revamped
SunChips Keeps Building Green Momentum
Online Strategy Is Key For Hotels, Firm Finds
Dove Breaks For Real-Life 'Gossip Girls'
Marketing Daily - Wednesday, April 22, 2009
M&M's Plays Hoops With The NBA
P&G Changes Leadership In Prestige
Vespa Gets Frequent Flyer Miles
Pizza Hut 'Twintern' to Guide Twitter Presence
'Product Of The Year' Calls For Entries
Top 10 Green Vehicles
How To Become 'Their' Brand
Cotton Incorporated Updates 'Touch, Feel' Campaign
Credit Card Rewards Pass Frequent Fliers
Chevron Touts Texaco Gas In 'Tex Message' Ads
Index Finds Four Beer Brands Worth Retiring
McDonald's Rolls Out In-Store Channel
Marketing Daily - Tuesday, April 21, 2009
Smarthome Launches Online Sweepstakes
Kellogg Pulls 'False' Claim From Cereal Ad
Timberland Kicks Off National Donation Effort
Hasbro Earnings, Revenues Off In Q1
Brand Keys: Mom Won't Get Fewer Flowers
Kia, Microsoft To Promote Soul On Xbox
IPod Didn't Kill The Radio Star
The View From Your Window
Mitsubishi Digital Taps Facebook For Promo
Vespa Enlists Singers For Calif. 'Experiment'
S&P Downgrades Macy's And Penney To Junk
Go Mobile: Puma Strikes Major Deal For Volvo Race
Marketing Daily - Monday, April 20, 2009
The View From Your Window
Coke Taps YouTube, Facebook For Sprite
Mattel's Sales Tumble; Posts Loss
The Brand Plays On
Mother's Day Spend Expected To Go Down
Olive Oils Face Slower Growth Ahead
Pessimism Sets In Among 'Luxury Consumers'
Q&A: A Fresh Look At 50
ANA Warns FCC Against Push For Ad Ratings
More Weigh Efficiency In Buying Electronics
Marketing Daily - Friday, April 17, 2009
RadioShack Tunes In New Creative AOR
Krispy Kreme's Financials Improve
SunChips Rolling Out Compostable Package
Telemarketer Rule Is Opportunity Knocking
The View From Your Window
Sponsors Line Up To Back Green Apple Festival
Post Shredded Wheat Celebrates Non-innovation
NPD Forecasts Hike In Entertainment Spend
Macy's Launches Eco Marketing Campaign
Gillette Enters 70th Year Of MLB Sponsorship
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