- Digital-Out-Of-Home Gets Smarter, Still Has Hurdles To Clear
Around the Net in Real-Time, Tyler Loechner - Wednesday, February 27, 2013
DOOH ad network Spafax yesterday announced a partnership with PlaceIQ that wi ...
- Rocket Fuel Adds Bostrom As First Woman Board Member
Real-Time Daily, Tyler Loechner - Wednesday, February 27, 2013
Real-time programmatic buying optimizer Rocket Fuel today announced that Sue Bostrom, form ...
- BrightTag Fuse Taps The 'Cloud' For Real-Time Multichannel Data
Real-Time Daily, Tyler Loechner - Wednesday, February 27, 2013
BrightTag this week announced Fuse, a multichannel real-time data provider. BrightTag see ...
- Smart AdServer RTB Platform Coming in April
Real-Time Daily, Tyler Loechner - Wednesday, February 27, 2013
French ad serving solutions provider Smart AdServer has announced a RTB platfo ...
- Real-Time With Rubicon's Stevens And Wexler On The State Of Mobile RTB
RTBlog, Tyler Loechner - Wednesday, February 27, 2013
This week, the Rubicon Project released an infographic representative of mobile R ...
- How Publishers Should Deal With RTB
Around the Net in Real-Time, Tyler Loechner - Monday, February 25, 2013
In a recent article, Adotas explored how publishers should use RTB technologie ...
- "Quality Will Prevail"
Around the Net in Real-Time, Tyler Loechner - Monday, February 25, 2013
AdAge today posted "Five Fast Truths About Real-Time Marketing," starting with numb ...
- Entercom Promotes Shannon to VP/Market Manager, Sacramento
MediaDailyNews, Tyler Loechner - Friday, February 22, 2013
Entercom promotes Sean Shannon to VP/market manager for Entercom Sacramento. ...
- [x+1] and UberTags Deal Highlights "Real-Time Decisioning"
Real-Time Daily, Tyler Loechner - Monday, February 25, 2013
Last week, OnlineMediaDaily reported that [x+1] acquired tag management company UberTags, sayin ...
- Yieldex and Adobe Collaborate For Advanced Inventory Management
Real-Time Daily, Tyler Loechner - Monday, February 25, 2013
Yieldex today announced that Adobe AudienceManager has been integrated into Yieldex's Audien ...
- TubeMogul University Goes International; New Website Launches
Real-Time Daily, Tyler Loechner - Monday, February 25, 2013
Real-time video ad buying platform TubeMogul today announced that their user conferenc ...
- Goldman Sachs Analysts "Exceedingly Pleased" With FBX
Real-Time Daily, Tyler Loechner - Monday, February 25, 2013
Today, Goldman Sachs announced in a research note that FBX has be ...
- Martini Promotes O'Regan to President and CRO
Real-Time Daily, Tyler Loechner - Friday, February 22, 2013
Martini Media has promoted Thomas O'Regan to president and CRO as t ...
- Twitter Ads API in Real-Time, Is This The Marketer's Dream?
RTBlog, Tyler Loechner - Friday, February 22, 2013
Twitter this week announced its Twitter Ads API, which opens the do ...
- PubMatic Eyes Singapore Market, Appoints Jonas Overseas
Real-Time Daily, Tyler Loechner - Thursday, February 21, 2013
Sales-side platform PubMatic this week announced the appointment of Rob Jonas ...
- Video RTB Platform 'Virool' Raises $6.62 Mil
Real-Time Daily, Tyler Loechner - Thursday, February 21, 2013
Last week, video ad platform Virool raised $6.62 million in seed mon ...
- LiveRail Adds Arnstein to Lead EMEA Operations
Real-Time Daily, Tyler Loechner - Thursday, February 21, 2013
Online video exchange LiveRail today announced that Yoav Arnstein has joined LiveRa ...
- HStreaming Announces Mobile RTB Platform
Real-Time Daily, Tyler Loechner - Thursday, February 21, 2013
HStreaming, a real-time data analytics provider, today announced a real-time bidding platfo ...
- Will Ad Sales People Be Replaced By Algorithms?
Around the Net in Real-Time, Tyler Loechner - Wednesday, February 20, 2013
Last week, Adotas asked a number of industry veterans - including Geor ...
- RTB Reaching 30% of Online Video Ad Sales
Around the Net in Real-Time, Tyler Loechner - Wednesday, February 20, 2013
Tom McMahon, president of Videology, believes that RTB will soon account f ...
- NYT Announces Real-Time Ad Serving Via Twitter
Around the Net in Real-Time, Tyler Loechner - Wednesday, February 20, 2013
The New York Times Idea Lab has launched Sparking Stories, a technolo ...
- Abode Announces Successful FBX Beta Run, Public Launch
Around the Net in Real-Time, Tyler Loechner - Wednesday, February 20, 2013
CMS Wire reports that after using the Facebook Exchange (FBX) offering throu ...
- Denmark Publishers Open Up Inventory For RTB With Rubicon
Real-Time Daily, Tyler Loechner - Wednesday, February 20, 2013
Denmark publishers Politiken, Jyllands-Posten, and Ekstra Bladet have opened up their onli ...
- Automated Print Media Analysis From Media OutReach
Real-Time Daily, Tyler Loechner - Wednesday, February 20, 2013
Media OutReach, a Hong Kong-based media monitoring company, has introduced a real-ti ...
- Switch Unveils Real-Time Measurement For Experiential Marketing
Real-Time Daily, Tyler Loechner - Saturday, February 16, 2013
Experiential marketing agency Switch this week announced the Switch Mobile Reporting To ...
- Did Real-Time Kill Predictive Models?
Around the Net in Real-Time, Tyler Loechner - Tuesday, February 12, 2013
The only thing better for a marketer than anticipating the future behavi ...
- Nanigans Adds Real-Time Mobile Tools For Facebook Ads
Real-Time Daily, Tyler Loechner, Mark Walsh - Monday, February 11, 2013
With more advertising on Facebook shifting to mobile, social media marketing fi ...
- Apigee Unveils Apigee Insights
Real-Time Daily, Tyler Loechner - Tuesday, February 12, 2013
Apigee today launched Apigee Insights, a data analytics platform that uses "bro ...
- Adap.tv's New Technology Could Draw TV Crowd to Online Video
Real-Time Daily, Tyler Loechner - Tuesday, February 12, 2013
Adap.tv last week announced In-Target Audience Optimization, a technology that allows advertise ...
- Martini Sees 4x Growth In Europe, Cites Programmatic
Real-Time Daily, Tyler Loechner - Monday, February 11, 2013
Premium ad network operator Martini Media this morning announced that revenues f ...