Accounts on the Move
Monday, February 12, 2007
  • Ladies Professional Golf Association
    Mullen
    Mullen was named agency of record for The Legends Tour, the official senior tour of the Ladies Professional Golf Association. The agency will provide sports marketing, public relations, creative and media services for the international golf tournament series.
  • The Wood Cellar
    Anson-Stoner
    The Wood Cellar, a distributor of imported hardwood flooring, selected Anson-Stoner as its agency of record for advertising, marketing and public relations services.
  • Missouri Division of Tourism
    Hoffman/Lewis
    Hoffman/Lewis was awarded the Missouri Division of Tourism account. MMG Worldwide previously handled the account.
  • Canon U.S.A.
    G2
    G2 has been tapped to redesign the Canon U.S.A. Web site.
  • Activision
    In Review
    Arnold, Modernista!, Deutsch, DDB, davidandgoliath and Team One have advanced in the creative portion of Activision's $25 million account.
  • Tavistock Property
    PUSH
    PUSH has landed branding, design, and marketing services for the Tavistock Group development of Lake Nona, a 7,000-acre master planned community located in Orlando. Spending was not released.
  • TiVo
    Kaplan Thaler Group
    TiVo awarded Kaplan Thaler Group creative chores on its $10 million account.
  • Volvo
    Goodby, Silverstein & Partners
    Goodby, Silverstein & Partners has teamed up with 180 and entered Volvo's global creative review.
  • New York Daily News
    SpikeDDB
    SpikeDDB was awarded the re-launch of the New York Daily News scratch-off game promotion. The assignment includes local radio and television components.