• SEOmozBlog, Wednesday, March 4, 2009 4 PM

Repetitive keyword targeting, splitting efforts across many domains, reciprocal linking, keyword stuffing, and avoiding XML sitemaps are some of the 12 mistakes that SEO newcomers make, according to Rand Fishkin. Hecan see the "struggles and misconceptions that affect entrants" into the field.

For instance, of No. 9 on the list, ignoring non-Google search sngines, he writes, "Why limit yourself to Google!? Just because they're the market leader doesn't mean that another 15-20% of search traffic from Yahoo!, MSN & Ask isn't worthwhile. Most people salivate at boosting SEO 15-20% but continue to ignore the other engines. As a first step, at least register with Live Webmaster Tools and Yahoo! Site Explorer and send them your sitemap."

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