• ClickZ, Friday, July 2, 2010 11:51 AM

Bryan Eisenberg believes some paid search advertisers might be addicted to PPC ads. He makes the comparison from experience as a former social worker who helped mentally ill and chemically addicted adults on their road to recovery. He provides a list of options for intervention to shake the addiction, but if you're in the Boston, Philadelphia, or New York City area next week, you might want to check out Eisenberg's workshop, "PPC Addiction: The Road to Recovery." No joke.

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