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Google Sells Targeted Apple Ads

It appears Google can sell targeted ads inside iPhone and iPad applications, after Apple implied several weeks ago that it might not allow it, writes Yukari iWatani Kane and Amir Efrat. The two explain the importance of that fact after Apple on Thursday launched its mobile ad service, iAd. Apple charges between $1 million and $10 million to marketers who use iAds, with 60% of revenues going to developers.

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