The online party planning space just became a bit less crowded as Punchbowl plans to Socializr for an undisclosed sum. Previously known as MyPunchbowl, Punchbowl offers a range of features, including
gift registries, potluck planners, and a new "Digital Invitation Studio." The Framingham, Mass. company claims over 1 million registered users. Per the deal, "The best features from Socializr will be
included in Punchbowl in the future," Punchbowl chief executive Matt Douglas tells
SocialBeat.
"Our plan is
to carefully transition users from Socializr to Punchbowl over the next three-to-six months." Arguably, Socializr's best feature is its social media integration, which, as SocialBeat notes, "makes
sense since Socializr was founded by Jonathan Abrams, who also founded Friendster." To date, Socializr raised $2.25 million from Rembrand Venture Partners and various angel investors, while Punchbowl
raised less than $3.1 million.
Read the whole story at Socializr »