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Can LinkedIn Rival 'The Wall Street Journal'?

Lookout for LinkedIn to debut a new social news product this week, says Mrinal Desai, an early employee of the business professional social network. Better yet, expect the new product to turn LinkedIn into an "information network" -- and ultimately "The Wall Street Journal of social news," says Desai.

As he explains in TechCrunch, Desai says he recently received an email from "LinkedIn Headlines," which featured an email digest of the most shared news in his LinkedIn network about the Internet industry. The email got him to thinking that LinkedIn could bring curation by popularity within his network -- "there is absolutely nothing that does that for me today."

More to the point, Desai adds: "Since it is much more structured by industry and work interests, it has the potential to become the ultimate business news filter."

Read the whole story at Tech Crunch »

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