Publishers need to understand search engine optimization and ranking for results. Eric Enge points to a new view for ranking signals when it comes to SEO. It takes into consideration Google's Panda
algorithm update and the added notion of social signals and content quality. He also tells us why page content is not a ranking factor, but rather a means to help establish the relevance between a
search query and a Web site page.
Read the whole story at Search Engine Watch »
