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How To Approach Google Algorithmic Changes
- Moz, Friday, July 5, 2013 1:39 PM
Rand Fishkin gives us some tips on how he thinks marketers should react when Google makes algorithmic changes to search results. Start by analyzing the change. It may mean something that affects many sites, rather than something the site might have done wrong. Maybe Google introduced a new feature on page one that changes organic visibility. A list of issues aims to help marketers understand and adjust to the change. Read the article here.
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.