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BBC Proms Aims For Digital Adoption

  • The Drum, Tuesday, August 13, 2013 3 AM

The BBC is appointed print and publisher John Good ltd to handle the media selling to promote the annual BBC Proms and other regular concerts. The successful applicant was also the only one to tender, and has been handed the task of adopting digital production into the business model. John Good, based in Coventry, specialises in design and print for theatres, arts organisations and entertainment companies.

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