Around the Net
Yahoo, Dailymotion Partner To Serve UK Ads
- M&M Global, Thursday, October 10, 2013 3 PM
Yahoo UK has been appointed as the sole sales representative for the world’s second largest video platform, Dailymotion, to serve ads across its UK property. The exclusive deal, for both web and mobile advertising, follows a successful two-year partnership in Italy, which has seen Yahoo sell Dailymotion’s Italian inventory on an exclusive basis.
