Around the Net
BBC Worldwide Eyes Growth In Brands, Audiences
- The Drum, Monday, October 21, 2013 3 AM
BBC Worldwide is to grow its content investment by £200m as it begins a new strategy of to build the BBC’s brands and audiences, as well as its commercial successes, around the world, while also introducing three new brands and striving for greater digital innovation. Having recently announced that it would become a principal co-production partner for the Natural History Unit, BBC Worldwide will also invest in a new drama series commissioned by BBC America and BBC Worldwide Productions, called Intruders.
