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Another Delay For Facebook Auto-play Video Ads

It was first officially announced that auto-play videos would be coming to Facebook earlier this year, with shareholders told to expect the roll out during summer, thedrum.com reports. The project ended up stuttering from numerous delays, however, as Facebook sought to lessen the impact that such a change would have on unexpecting users. Now, after delaying the scheme a number of times, Facebook shareholders have been told that they should not expect the new addition until at least 2014, despite the financial benefits that an earlier roll out could provide.

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