• by Amy Corr  @MediaPostOTL, March 11, 2014

Martin Mohr is joining TBWA\Chiat\Day New York as a creative director in mid-March. Mohr will lead digital creative across clients in the New York office and report to Matt Ian, executive creative director of TBWA\Chiat\Day New York. He joins the office from network agency, TBWA\Helsinki, where he was executive creative director. While there, Mohr was responsible for leading the adidas Window Shopping project, which was The Gunn Report's third most awarded digital campaign of 2013. He was also involved in the Nissan Nismo watch concept, a branded piece of wearable technology. Prior to TBWA\Helsinki, Mohr worked at Hjaltelin, Stahl & Co. as creative director.